Retail Focus

JUNE 22, 2023

Consumer demands for curated ads from trusted brands is prompting retailers to tap retail media opportunities and open up new revenue streams from monetising their first party audiences, according to the latest research from ADvendio , the leading omnichannel advertising solution provider.

Curate 130

Curate Consumer Advertising Social Media 130

Inside Retail

NOVEMBER 27, 2023

This is not just a transient trend but a robust response to the changing consumer, who now craves the tactile satisfaction of in-store shopping along with the personalisation and convenience of online commerce. Today’s consumers might browse products online and then feel, try and buy them in physical stores.

Consumer 147

Consumer Engagement Shopping Pattern 147

Inside Retail

JANUARY 15, 2024

If day one of the National Retail Federation’s annual conference, Retail’s Big Show, was all about AI, the overarching focus of day two was learning how to appeal to the modern consumer, especially Gen Z. It has to be authentic, you can’t try to control it, and let them [Gen Z consumers] express themselves.”

Social Media 246

Social Media Engagement Consumer Artistic 246

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

RetailMinded

JULY 29, 2023

According to McKinsey & Company , 75% of consumers are exploring new shopping behaviors, indicating a significant change in their preferences and priorities. Understanding Changing Consumer Behavior The retail industry is undoubtedly no longer what it used to be; customer shopping habits and preferences are quickly changing.

Strategy 52

Strategy Consumer Social Media Customer Engagement 52

Inside Retail

AUGUST 27, 2023

There are plenty of ways you can optimise your customer engagement this BFCM. Get in front of your customers (or in their pocket). SMS is just about the easiest way to reach customers, and we should know. During Black Friday, customers are bombarded with choices. Yep, you guessed it, on social media.

Strategy 243

Strategy Customer Engagement Social Media Engagement 243

Retail Focus

APRIL 4, 2024

In a world where consumers’ behaviours, expectations, and preferences are rapidly changing, premium and luxury brands are faced with a unique challenge – how to preserve their identity and exclusivity while adapting to the digital age (Purwar 2019). Modern luxury marketing relies on the omnichannel experience.

Social Media 147

Social Media Strategy Balance Engagement 147

Retail Focus

SEPTEMBER 28, 2022

Austria’s second-largest telecommunication brand, Magenta Telekom, has boosted digital engagement, growing app use and interactions by 150%, thanks to a solution from MoEngage, the leading insights-led customer engagement platform.

Engagement 130

Engagement Customer Engagement Social Media Strategy 130

Inside Retail

FEBRUARY 20, 2024

Australia, like many other regions, is witnessing a significant shift in consumer behaviour, with e-commerce playing an increasingly integral role in the retail landscape. 1 Embrace omnichannel commerce This year, a seamless, integrated customer experience is paramount. billion in 2022. Like to learn more about Shopline Australia?

Tailored 246

Tailored Social Media Strategy Target Market 246

Inside Retail

JULY 31, 2024

Engaging customers across multiple touchpoints has never been more critical. Consumers expect a seamless and consistent experience regardless of how they interact with a brand. This is where a cross-channel customer experience (CX) platform becomes indispensable.

Customer Retention 147

Customer Retention Customer Engagement Engagement Social Media 147

Retail Focus

NOVEMBER 22, 2023

Luxury pop-up stores become essential brand levers amid the bustling atmosphere, presenting a distinct and enchanting shopping experience for consumers. Furthermore, I assess their impact on the visibility of a brand, customer engagement, and overall success.

Social Media 162

Social Media Gifts Jewelry Shopping 162

Jahabow

OCTOBER 21, 2024

Over the past few years, we’ve witnessed dramatic shifts driven by technological advancements, changing consumer behaviors, and the growing importance of sustainability. Consumers increasingly demand seamless, omnichannel shopping experiences that allow them to easily switch between online and offline platforms.

Social Media 52

Social Media Display Visual Merchandising Consumer 52

Inside Retail

OCTOBER 24, 2023

The current state of affairs “Malaysia has a growing economy and a strong consumer market, making it an attractive destination for expanding retail businesses. This presents a vast consumer base for headwear products,” he noted. Nonetheless, the region also offers significant opportunities.

Target Market 130

Target Market Social Media Fashion Tailored 130

RetailMinded

SEPTEMBER 19, 2022

Steph Bechard, Retail Social Media Strategist, Crystal Media. Sessions on the agenda include: Mysteries Unveiled: Lessons in Marketing, Customer Engagement & How to Win More Sales. How Independent Retailers are Driving Sales & Profits with Social Media.

Social Media 98

Social Media Flow Customer Engagement Engagement 98

Inside Retail

JULY 11, 2023

Now, by adding a larger focus on social media into the mix, Rive Gauche is reaching a new audience. “We We are attracting a much younger crowd now, it used to be only the over 35 demographic, but now we are getting more traction on social media, so it’s great that we are connecting to a much broader audience,” she enthused. “We

Reimagine 130

Reimagine Social Media Customer Engagement Management 130

Inside Retail

JUNE 5, 2023

In a recent webinar with Inside Retail , Neilsen director, media analytics and consumer research, Shruthi Babu told attendees that, at a time when customers are increasingly feeling inflationary pressures, retail catalogues have become an important way for shoppers to make buying decisions. Watch the full webinar here.

Social Media 130

Social Media Shopping Form Promotion 130

Inside Retail

APRIL 27, 2022

The report is designed for smart retailers seeking growth outside of their core markets, highlighting four distinct behaviours that have emerged from the latest consumer research. This is framed as four distinct opportunities for retailers to cast a wider net and engage new shoppers. According to the data, an average consumer makes 2.1

Social Media 130

Social Media Consumer Engagement Shopping 130

Inside Retail

OCTOBER 26, 2023

Our survey reflected that consumers are drawn to physical stores for the tactile experience – with 56 per cent of consumers visiting stores to view products in real life and 46 per cent of consumers visiting stores to compare similar products within a tangible retail setting. “And And this appeal will last.

Shopping 246

Shopping Engagement Consumer Gifts 246

Inside Retail

MAY 19, 2023

The store will feature an in-store area for consumers to trial products, including a basketball hoop, hitting wall and on-site racquet stringing. Time is a currency, so consumer time well spent in an interactive, engaging, experiential environment is critical,” he added. So this is great on all levels,” he stated.

Sporting Goods 130

Sporting Goods Marketing Social Media Engagement 130

Retailing Insight

MAY 2, 2024

But let’s be real, managing a bustling retail space can be a whirlwind of tasks – from inventory tracking to customer engagement and beyond. Even if you’re a brick-and-mortar store, having an online presence is crucial these days – many customers check you out online before they venture into your store.

Social Media 52

Social Media Management Customer Engagement Engagement 52

Retail Focus

NOVEMBER 7, 2023

They are creating hyperphysical retail experiences that engage multiple senses, foster community, and appeal to Gen Z consumers. Notably, statistics underscore the importance of this transformation: 32% of consumers seek in-store experiential moments. 58% are influenced by excellent past customer service.

Engagement 147

Engagement Customer Engagement Layout Display 147

Inside Retail

SEPTEMBER 1, 2022

From maintaining supply chains to reimagining stores to safeguarding privacy, today’s retail and consumer goods companies are under constant pressure. Occasions like “Black Friday” and “Singles Day” are crucial e-commerce events, but the skyrocketing sales come with spikes in consumer traffic.

Social Media 130

Social Media Engagement Reimagine Customer Engagement 130

Inside Retail

JUNE 5, 2023

Consumers in Singapore are extremely conscious about what they purchase. We aim to enhance our consumer-brand identification with consumers of the Southeast Asian region by engaging with customers directly and creating a tangible brand experience that will in turn strengthen customer loyalty,” he noted.

Expansion 130

Expansion Engagement Social Media Planning 130

Retail Focus

DECEMBER 12, 2023

Assessing the ROI of Christmas windows requires assessing not only immediate sales but also factors such as brand recall, social media engagement, and customer loyalty. Consumers don’t just recall the items they purchased; they remember the joy, wonder, and emotional experiences associated with the process.

Art 264

Art Display Light Artistic 264

Retail Focus

SEPTEMBER 5, 2024

Global marketing manager Rayan Cherri said retail is undergoing a rapid digital transformation, driven by evolving consumer expectations and increased competition. By analysing video footage in real time, retailers can optimise store layout, manage queues, enhance customer engagement, all whilst maintaining safety, security and privacy.”

Management 162

Management Social Media Shopping Concept 162

Inside Retail

JULY 12, 2021

As consumers adapt to the new reality of living amidst uncertainty for the longer term, one thing is clear – the acceleration of e-commerce adoption sees no signs of stopping. . For example, you may want to verify a customer’s identity if they log in with a new device or place an order above a certain value.

Social Media 147

Social Media Perspective Customer Engagement Art 147

Retailing Insight

MARCH 13, 2023

Those fluctuations derive from the changing economy and changes in customer preferences and habits… No matter if your business is brick-and-mortar, has an e-commerce model, or is a business you are planning to launch this year, you need effective marketing strategies — whether you are seeking to grow or just to ‘keep the lights on.’

Strategy 52

Strategy Marketing Social Media Advertising 52

RetailMinded

JANUARY 10, 2024

Of course, the reality is, there will be favorite brands and products that are easily recognized and loved by consumers always – which we value – but there is also value for many consumers in discovering products and brands that are lesser known. of consumers check their text notifications within five minutes of receiving a text.

Social Media 86

Social Media Strategy Engagement Jewelry 86

Inside Retail

JUNE 14, 2022

Retailers know they need to use technology to enable consumers to shop wherever and whenever they want. Just as customers expect to easily browse according to their preferences, they expect checkout and delivery to go just as smoothly. It’s no secret that consumers prefer fast delivery. The role of order management.

Strategy 130

Strategy Social Media Management Consumer 130

Retail Focus

MAY 30, 2023

Examples of brand communities include Apple enthusiasts forming online forums, Harley-Davidson motorcycle owners participating in rallies, or Nike fans engaging on social media. Other brands, such as LuluLemon or Huda Beauty, have invested in the power of digital to grow a following and establish an engaged community.

Retail Design 130

Retail Design Design Engagement Visual Merchandising 130

Parcel Pending

MAY 3, 2023

Consumer trends and expectations are changing, and retailers must adapt if they want to remain competitive in an increasingly dynamic and quickly evolving market. 2 Mobile-first cohorts like Zoomers (Gen Z) are a key group influencing consumer trends as they relate to the direction of social commerce and the omnichannel retail equation.

Social Media 52

Social Media Shopping Consumer Marketing 52

RetailMinded

JULY 30, 2024

By integrating IoT with cloud technology, retailers can offer personalized shopping experiences, streamline inventory management, and enhance customer engagement. Omnichannel Retailing By 2025, retailers will seamlessly blend online and offline experiences to meet customer expectations.

Social Media 59

Social Media Shopping Engagement Customer Engagement 59

Inside Retail

OCTOBER 11, 2023

A few years ago, it seemed like every new brand making noise in the market was adopting a direct-to-consumer (DTC) business model. The history and growth of DTC In the 2010s, early digital-native vertical brands (DNVB) such as Warby Parker and Glossier gained a lot of attention for their use of technology to reach consumers online.

Engagement 130

Engagement Strategy Consumer Marketing 130

Inside Retail

AUGUST 17, 2021

The 2021 State of Fashion report published by McKinsey showed that data captured in the past 18 months indicates fashion moved “five years forward in consumer and business adoption of digital in a matter of months”. Starting with Chanel, Farfetch aims to enhance interactions between consumers and sales associates.

Fashion 130

Fashion Customer Engagement Beauty and Health Engagement 130

RetailMinded

APRIL 5, 2024

In the bustling world of retail, finding a niche that resonates with a passionate consumer base can be the key to success. This doesn’t mean stocking every available option but rather selecting a range of stainless steel watch band designs that align with current trends and customer preferences.

Accessories 52

Accessories Accessories Curate Fashion 52

Creative Displays Now

MARCH 4, 2024

Digital marketing: Online marketing can use organic or paid ads to reach your target audience through multiple online platforms like emails, texts and social media posts. In most cases, consumer product manufacturers use a combination of online and offline marketing strategies to reach as many customers as possible.

Retail Marketing 52

Retail Marketing Strategy Marketing Social Media 52

RetailMinded

JANUARY 29, 2021

84% of shoppers read online reviews before buying, according to Brightpearl data, and 70% of customers will stop buying from a company after a bad experience – though 89.7% Unfortunately, most online retailers will at some point receive some stinging feedback in the form of reviews or social media criticism.

Social Media 92

Social Media Management Shopping Engagement 92