RetailMinded

SEPTEMBER 30, 2023

Welcome to the world of crafting a unique brand identity and customer engagement in retail. In this article, we will explore the art and science behind creating a retail experience that not only stands out but also forges deep connections with your customers. The USP is the magnetic force that draws consumers to your offerings.

Customer Engagement 96

Customer Engagement Engagement Tailored Color 96

Inside Retail

MARCH 10, 2025

The country has a well-established retail ecosystem with high-traffic shopping malls, premium retail spaces and a digitally engaged consumer base. “This store offers exclusive digital and online-to-offline (O2O) services, setting a new benchmark for customer engagement,” Baker said.

Retail Marketing 130

Retail Marketing Marketing Planning Expansion 130

Retail Times

DECEMBER 30, 2024

Therefore, operators search for ways to increase customer engagement on their platforms. Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and more besides! Online gaming platforms are experiencing a real boom now, and the competition in the market is insane.

Consumer 98

Consumer Customer Engagement Engagement Marketing 98

Retail Focus

JANUARY 2, 2025

With brands having to work harder than ever to maintain attention, loyalty and consumer spend, powering authenticity with imagination – have driven impressive commercial results through dynamic retail design. So, what can we expect in 2025 and how can Checkland Kindleysides help retailers?

Balance 162

Balance Consumer Engagement Marketing 162

Retail Focus

DECEMBER 12, 2024

Within four months, results were clear: customer footfall and conversion rates exceeded expectations, surpassing those of other French stores, excluding Haussmann. This approach, rooted in emotional engagement, proved worthwhile, confirming the importance of designing for positive customer experiences.

Expansion 264

Expansion Retail Space Space Marketing 264

Retail Focus

FEBRUARY 6, 2025

Unique Lifestyle Concepts: Redefining consumer expectations with fresh, personalized, and immersive approaches that inspire retailers to think beyond conventional offerings. This work underscored the importance of mirroringa mechanism where customers identify with the images conveyed by a brand. Whats the Message for Retailers?

Curate 147

Curate Concept Space Art 147

Inside Retail

JANUARY 22, 2025

Today, consumers expect the freedom to shop on their own terms, being able to review all the options available to them online and without disrupting their daily routines. For example, generative AI can be used to summarise thousands of product reviews into concise snippets, sparing consumers the need to sift through endless opinions.

Flow 130

Flow Tailored Shopping Engagement 130

Inside Retail

MARCH 3, 2025

Indeed, many retailers will happily say goodbye to 2024, a period when high inflation and interest rates remained persistent and an ongoing cost-of-living crisis crushed consumer sentiment to its lowest in 45 years, all of which resulted in anaemic national year-on-year retail sales growth. How has customer behaviour changed?

Social Media 130

Social Media Promotion Engagement Consumer 130

Inside Retail

APRIL 10, 2024

Twilio’s research showed that 86 per cent of businesses claim they provide ‘good’ or ‘excellent’ customer engagement but only 54 per cent of consumers agree. This compares to Singapore’s 27 per cent and Malaysia’s 15 per cent.

Customer Engagement 283

Customer Engagement Balance Consumer Engagement 283

Inside Retail

NOVEMBER 5, 2024

In an industry where customer service and emotional engagement is more critical than ever before, this collaboration between human workers and machines is key to maintaining a productive and enjoyable shopping environment, for both staff and customers.

Balance 130

Balance Engagement Visual Merchandising Contrast 130

Retail Focus

SEPTEMBER 28, 2022

Austria’s second-largest telecommunication brand, Magenta Telekom, has boosted digital engagement, growing app use and interactions by 150%, thanks to a solution from MoEngage, the leading insights-led customer engagement platform.

Engagement 130

Engagement Customer Engagement Social Media Strategy 130

Retail Focus

NOVEMBER 21, 2024

The vaping industry has seen a lot of growth over the years, driven by evolving consumer preferences, regulatory changes, and advancements in technology. By tapping into these trends, brands can better cater to consumer demands and position themselves for success.

Target Market 130

Target Market Customer Engagement Tailored Consumer 130

Inside Retail

JANUARY 21, 2025

This shift is occurring against a backdrop of economic challenges and changing consumer behaviours, making gift cards an increasingly vital tool for both consumers and retailers. This growth reflects new consumer behaviours, with gift cards becoming an integral part of daily life for Australians. billion in 2028, up from $4.8

Gifts 130

Gifts Social Media Consumer Customer Engagement 130

Inside Retail

NOVEMBER 14, 2022

Having embraced digital shopping channels during the pandemic, Australian consumers have become well used to the personalisation and tailored content offered online. So how can physical retail stores replicate the experience and deliver an equally personalised interface for customers?

Engagement 289

Engagement Customer Engagement Strategy Promotion 289

Inside Retail

FEBRUARY 3, 2025

To enhance customer engagement, Oh!some some has implemented a cross-border online and offline membership system, allowing consumers to earn and redeem points across different countries. The company also integrates customer purchasing data to refine its product selection and service offerings. In December, Oh!some

Marketing 130

Marketing Strategy Expansion Consumer 130

Inside Retail

JULY 23, 2024

The top five digital trends Marija Milasevic from Euromonitor shared the leading consumer trends defining the industry, starting with how digital-savvy customers are demanding a more tailored experience. Growing numbers of consumers cite social media channels as their preferred means of product discovery.

Social Media 288

Social Media Tailored Engagement Consumer 288

Inside Retail

SEPTEMBER 2, 2024

Here, Ludovic Dellazzeri, managing director of Ghd Australia , discusses the secret to customer satisfaction and whether or not the brand plans to establish a direct-to-consumer bricks-and-mortar offering in pursuit of delivering an impeccable customer journey. Our investments have been incrementally multiplied each year.

Engagement 278

Engagement Consumer Balance Concept 278

Inside Retail

JANUARY 12, 2023

Because social media is where many consumers spend their time, and where they look for inspiration and discovery. Some platforms have shopping tabs where consumers can browse, save, and buy products – in effect creating their own catalogues and shopping lists. And for consumers: Discovery of new products and services.

Social Media 264

Social Media Beauty and Health Engagement Shopping 264

Retail Focus

AUGUST 6, 2024

Original research of 1,000 UK consumers reveals, after more than two years of the cost-of-living crisis negatively impacting disposable income, 64% of consumers are buying fewer fashion, apparel and lifestyle products.

Fashion 147

Fashion Consumer Social Media Engagement 147

Retail Focus

FEBRUARY 6, 2025

As consumers move seamlessly between online, mobile, and physical store channels, retailers must keep pace through an omnichannel strategyone that unifies every customer touchpoint into a cohesive, frictionless journey. Yet, brands that fail to offer smooth transitions between channels risk losing customers to more agile competitors.

Promotion 147

Promotion Harmony Customer Engagement Tailored 147

Retail Focus

AUGUST 25, 2024

Consequently, these innovations are transforming the retail scene and deeply impacting how consumers behave. From personalized shopping experiences to seamless omnichannel services, digital tools are setting new expectations among consumers. IoT devices offer instant inventory insights, helping prevent excess stock or shortages.

Consumer 130

Consumer Customer Retention Customer Engagement Engagement 130

Inside Retail

NOVEMBER 12, 2024

Our research shows that 34 per cent of retail executives say supply-chain efficiencies and improvements are a top customer engagement priority. This helps manage consumer expectations as well as enhance profitability on limited stock. Using AI to analyse why consumers return goods is critical to reducing return rates.

Other 130

Other Flow Pattern Customer Engagement 130

Inside Retail

JUNE 5, 2022

And although Google’s privacy pivot is a win for privacy-conscious consumers; it’s a headache for retailers who rely on these third-party cookies to advertise effectively. And the reason is simple: this preference data comes directly from the consumer so there are no intermediaries – no guesswork. As the cookie crumbles.

Engagement 242

Engagement Consumer Customer Engagement Strategy 242

Inside Retail

FEBRUARY 8, 2023

With the return to bricks-and-mortar shopping, retailers are seeking new ways to connect with consumers in a personalised and tailored way. Enter digital signage and kiosks, which are transforming the in-store experience and helping retailers deliver a customer experience that matches consumers’ online shopping expectations.

Engagement 233

Engagement Display Customer Engagement Tailored 233

Inside Retail

JANUARY 5, 2023

It will enable Nike to extend the reach of its workout program while enhancing brand visibility, and provide Netflix with highly engaging content. The last few years forced many consumers to do new things from home like ordering groceries online, or attending virtual events. Cut through the noise.

Customer Engagement 244

Customer Engagement Engagement Consumer Strategy 244

Inside Retail

FEBRUARY 17, 2025

The themes on display are often indicative of the global trends affecting consumers and retail. In the past year or so, KPMG has published global research papers that add further insights to the big trends affecting retail models and consumer behaviour. What do consumers think and how are retailers using it? trillion in 2030.

Social Media 130

Social Media Department Stores Consumer Shopping 130

Inside Retail

AUGUST 27, 2023

There are plenty of ways you can optimise your customer engagement this BFCM. Get in front of your customers (or in their pocket). SMS is just about the easiest way to reach customers, and we should know. During Black Friday, customers are bombarded with choices. Here are just some of them. Check it out here.

Strategy 243

Strategy Customer Engagement Social Media Engagement 243

Inside Retail

OCTOBER 13, 2022

SMS marketing is a staple in today’s direct-to-consumer toolkit, opening new opportunities for customer engagement, retention, and revenue growth. SMS has enabled us to quickly communicate new product launches, promotions, and any exciting events to our customers. For example, we can send a campaign to all customers.

Marketing 278

Marketing Promotion Flow Strategy 278

Inside Retail

JULY 23, 2024

The top five digital trends Marija Milasevic from Euromonitor shared the leading consumer trends defining the industry, starting with how digital-savvy customers are demanding a more tailored experience. Growing numbers of consumers cite social media channels as their preferred means of product discovery.

Social Media 246

Social Media Tailored Engagement Consumer 246

Inside Retail

APRIL 29, 2021

Lacoste Japan, operator of the French premium casual brand, has collected zero-party data based on the consent of the consumer in preparation for the upcoming restrictions on the use of cookie data. Consumers were asked to choose their favourite long sleeve polo colours and vote against other colours. Campaign objectives.

Strategy 230

Strategy Hobbies Color Customer Engagement 230

Inside Retail

JULY 27, 2023

Personalisation was initially lost in the mass market and the anonymity of online shopping, but retailers are using customer data to create highly personalised shopping experiences, from recommendations to tailored promotions. The consumer demand for a personalised experience is immense and growing.

Shopping 243

Shopping Tailored Customer Engagement Engagement 243

Inside Retail

DECEMBER 14, 2023

A tailored experience fosters a sense of being valued and understood, that a company knows the consumer and understands their needs. This creates stronger emotional connections with a brand and makes customers more likely to return. Recommendation engines are believed to drive up to 35 per cent of Amazon’s sales.

Engagement 130

Engagement Line Pattern Balance 130

Inside Retail

DECEMBER 12, 2024

Its a time of heightened consumer spending, aggressive promotions, and operational intensity. Sales trends This time of year provides a unique lens into consumer behaviour. Segmentation ensures that communications are relevant to each customer group, increasing the likelihood of engagement.

Strategy 241

Strategy Customer Retention Customer Engagement Tailored 241

Inside Retail

JULY 8, 2024

The reported closure of Microsoft’s brick-and-mortar stores managed by authorised retail partners in China has raised questions about the tech giant’s strategy in the world’s second-largest economy and whether the move is counterintuitive when the market’s consumer electronics sector has seen a sign of recovery. billion, in 2023.

Consumer Electronics 264

Consumer Electronics Strategy Consumer Management 264

Inside Retail

FEBRUARY 21, 2024

Consumers shopping in physical stores are seeking a more personalised and relevant engagement with retailers today, based on their needs and desires – they want more than conversations with sales associates merely trying to sell them something. Store associates are lucky if they can engage beyond ‘How can I help you?’

Engagement 130

Engagement Layout Shopping Perspective 130

Instore Design

MAY 9, 2024

In today's dynamic retail landscape, staying ahead of the curve is crucial for brands and marketers seeking to captivate consumers. As we delve into 2024, it's paramount to explore the forefront of innovation driving customer engagement. One such avenue witnessing a meteoric rise is interactive retail displays.

Customer Engagement 49

Customer Engagement Display Engagement Design Trends 49

Inside Retail

NOVEMBER 27, 2023

This is not just a transient trend but a robust response to the changing consumer, who now craves the tactile satisfaction of in-store shopping along with the personalisation and convenience of online commerce. Today’s consumers might browse products online and then feel, try and buy them in physical stores.

Consumer 147

Consumer Engagement Shopping Pattern 147