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How to Stand Out at the 2024 Consumer Electronics Show

Retail Bound

As a product manufacturer in the consumer electronics space, the Consumer Electronics Show (CES) is a great opportunity to get your products in front of industry professionals and media outlets from all over the world. The post How to Stand Out at the 2024 Consumer Electronics Show appeared first on Retailbound.

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How to Stand Out at the 2023 Consumer Electronics Show

Retail Bound

As an innovative product manufacturer, the 2023 Consumer Electronics Show (CES) is a great opportunity to get your products in front of industry professionals and media outlets from all over the world. The 2023 Consumer Electronics Show promises to be an even bigger event than the 2022 show.

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Understanding the consumer of 2021

Inside Retail

Lockdowns with little advance notice, panic buying, supply chain disruptions, hastily made changes to health and safety regulations, and extreme swings in consumer needs and expectations. How did they fare and how have consumers changed due to their pandemic experience? Consumers unevenly impacted. Adaptability tested.

Consumer 242
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Attracting, winning, and retaining a new breed of value-driven consumer

Inside Retail

As consumers manage cost of living pressures, it’s led to a pullback in spending across the retail landscape, particularly in non-discretionary categories. CommBank’s latest Consumer Insights Report shows that around one in four Australians have not enough, or just enough, to meet household expenses.

Consumer 130
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India’s DTC boom: Fuelled by technology and Millennials

Inside Retail

Even if only a fraction of these users convert into consumers, it spells immense profitability for retail brands. This is precisely what direct-to-consumer (DTC) brands have been capitalising on in recent years. India boasts a staggering 750 million active internet users armed with smartphones. With a substantial percentage of its 1.4

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Why retail media has become the next big tool in performance marketing

Inside Retail

The assets and opportunities of retail media include websites, EDMs, apps, in-store media – such as aisle-end or on-shelf displays and radio or TV – along with retailers’ social-media channels like Facebook, Instagram, TikTok, Pinterest, YouTube, Snap and LinkedIn, and online platforms like Google Search and Google Shopping.

Marketing 277
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Aiwa brand up for auction, its parent bankrupt

Inside Retail

“As increasingly more newcomers enter the consumer electronics market, owning a brand as recognisable as Aiwa would be a tremendous competitive advantage.”