Retail Roulette – Why Black Friday and Cyber Monday discounts are a complete gamble for retailers and consumers alike
Retail Focus
DECEMBER 3, 2024
Experts from retail marketing consultancy Gekko have utilised their GWS Price Analysis Tool to do the heavy lifting, crunching the numbers to analyse average prices in categories including consumer electronic products and household goods, across major retailers, including AO, Argos, Currys, Harvey Norman, and John Lewis.
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