Remove Consumer Electronics Remove Engagement Remove Tailored
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As Microsoft shuts stores in China, are authorised retailers still relevant?

Inside Retail

The reported closure of Microsoft’s brick-and-mortar stores managed by authorised retail partners in China has raised questions about the tech giant’s strategy in the world’s second-largest economy and whether the move is counterintuitive when the market’s consumer electronics sector has seen a sign of recovery. billion, in 2023.

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Best Buy to Acquire Current Health

VMS

Consumer electronics retailer Best Buy (Minneapolis) has entered into an agreement to acquire Current Health, a care-at-home technology platform, according to a press release. The platform combines remote patient monitoring, telehealth and patient engagement into a single solution for healthcare organizations.

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Converge Display Control by OnQ Brings Touchless Interactivity In Store

VMS

“Today’s retail climate demands a fresh approach to in-store interactivity, and retailers are desperate for new ways to engage customers in low-touch and no-touch environments,” said OnQ CEO Paul Chapuis. Converge Display Control is fully customizable and each solution is tailored to the unique needs of the retailer.

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Why retail media has become the next big tool in performance marketing

Inside Retail

For brands selling through third-party retailers in categories like FMCG or consumer electronics, retail media allows you to tap into rich purchasing signals, boost visibility and improve conversion rates. We can deliver a brand or retailer’s message across an entire ecosystem, right down to the actual point of sale.

Marketing 277
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What to do when waste-conscious consumers expect action

Inside Retail

Make it easy for consumers: Making participation in circular activities accessible and convenient for shoppers to positively influence consumer behaviour, uplift the customer experience and build loyalty. Tailor messaging by the audience can align with different needs across channels and personalise the experience.

Consumer 130
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From Concept to Consumer: The Journey of Device Design, Development, and Retail

Retail Bound

Engaging with such an audience can provide valuable feedback on the device’s usability, appeal, and potential improvements. In today’s tech-savvy world, marketing approaches are diverse and encompass both traditional and cutting-edge methods to effectively connect with and engage target audiences.

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