Remove Concept Remove Marketing Remove Retail Marketing Remove Strategy
article thumbnail

Retail Branding: Concept, benefits and strategies to apply it in the physical store

CAAD

In a worldwide market as highly competitive as the one we live in, which changes by leaps and bounds in a matter of months and even weeks, retail branding has become a fundamental tool for any company that wants to stand out in its sector. In the case of retail , this concept becomes even more important.

article thumbnail

Why New Balance is putting people at the heart of its new store concept

Inside Retail

New Balance recently revealed a new retail concept store at Paragon Shopping Centre in Singapore centred on experience and carrying a curated selection of footwear and apparel that caters to athletes and fashion enthusiasts. The open concept creates a space where consumers can shop cross-category to match their personal style.

Balance 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Why retail media has become the next big tool in performance marketing

Inside Retail

“Right now, we’re seeing a once-in-a-generation shift that is opening the doors to a major new advertising opportunity for retailers and brands,” explains Troy Townsend, co-founder and chief innovation officer at The Pistol , a leader in marketing technologies and services.

Marketing 277
article thumbnail

How US start-up Subtl Beauty stacks up in a hypercompetitive beauty market

Inside Retail

I was fed up with big, loud, oversized packaging concepts that demanded bigger bags and a long application time. From waiting tables to a career in digital marketing and project management, each experience contributed to my business-building journey. RR: Trust your gut.

Marketing 130
article thumbnail

Revealed: Raffles’ strategy to lure back in luxury customers

Inside Retail

Raffles City Singapore has welcomed an exciting slate of international brands with new and exclusive concepts. The pandemic had of course hit the retail market in Singapore with movement restrictions for the last two years, and the management saw this an opportune time to recalibrate and refresh its retail offerings.

Strategy 130
article thumbnail

Vida Glow partners with Heinemann for Sydney Airport pop-up

Inside Retail

. “We’re so excited to officially enter into travel retail with a global power player like Heinemann,” said Vida Glow founder Anna Lahey. “They clearly understood our brand goal and global strategy, and worked so diligently with us to bring our vision to life.”

Boutique 246
article thumbnail

As millennials embrace natural skincare, Jurlique sees an opportunity to grow

Inside Retail

The global market for natural and organic cosmetics is projected to reach US$37.44 per cent from 2024 to 2032, according to Zion Market Research. This is one of the main development points we have,” Jurlique’s CEO Loïc Réthoré told Inside Retail. China is the brand’s top market, followed by Australia, Hong Kong and then Japan.