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Pavilion Bukit Jalil is an example of how a shopping mall targets the residential catchment area attached to the mall by featuring a multi-dimensional shopping experience, with a diverse and vibrant tenant mix made up of specialtyretail, gastronomic F&B, leisure and entertainment. Strategically located on a gross area of 3.48
With a bustling market square at its centre, the energetic retail hub for locals and must-stop for passersby will boast a new full-line 3850sqm market-style Coles supermarket, a modern designed Coles precinct, new specialty stores, and internal and external architectural design concepts.
Practically, this means that on entry, the visitor is greeted by La Via del Dolce (aka Sweet Street), a long corridor with colored fairground lights in which confectionaries that are Italian(ish) can be bought by weight.
It has had a profound influence on Asian retail by pioneering the high-end factory outlet concept on a continent that had never really been exposed to it. Simon is not drawing attention to that particular metric with flashing lights. It doesnt get much better than that, considering the vastness of Simons portfolio.
New York quickly became the epicenter of burgeoning new retailconcepts. A true thespian at heart, Baum drew inspiration from the theater, seeing a connection between performance art and retail presentation. He wrote about fanciful props, imaginative themes and the use of color and lighting to capture the attention of passersby.
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