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Day two at NRF: Pattern Beauty, Tommy Hilfiger and the power of storytelling

Inside Retail

In a discussion with Sheena Butler-Young, senior correspondent for Business of Fashion , Ross recalled the origin story of her brand and how it stemmed from a personal need of hers. I thought that catering to people who were interested in music and fashion would be my strength, Hilfiger mused. You can’t just talk down to them.

Pattern 289
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Inside the latest luxury and concept store openings in the US

Inside Retail

On September 13, Heytea opened its fifth brick-and-mortar location and first concept store at 1293 Broadway, in New York Citys bustling Herald Square area. Jessica (Qinjie) Shen, Heyteas associate global brand director, told Inside Retail that the concept store took inspiration from a traditional Chinese pavilion courtyard.

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BOSS launch new Oxford Street store concept and experience

Retail Focus

Dalziel & Pow have partnered with HUGO BOSS to redefine and design their new BOSS store concept and experience, which has just launched on Oxford Street, London. The purpose of the new concept is to redefine and create the new BOSS store experience, one that inspires customers to find their style confidence and #BeYourOwnBOSS.

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MAPIC 2024: Highlights of the 2024 Edition

Retail Focus

Investors are returning to the market with growing volumes, particularly in Southeast Europe and the UK, adopting an opportunistic strategy centred around winning concepts. The retail market of 2025 will become a complex ecosystem where attracting top brands, creating the right concepts, and improving customer experiences are essential.

Expansion 264
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How social commerce platform Smthgood is reinventing eco-fashion in Asia

Inside Retail

The intersection of technology and sustainability is redefining the fashion landscape in Asia, and one of the leaders of this movement is Smthgood, a marketplace with a mission. Smthgood is a social commerce platform that combines user-generated lookbooks with a fashion marketplace that is focused on conscious fashion brands.

Fashion 264
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Game on: How H&M is bringing fast fashion to the metaverse

Inside Retail

Fast fashion brand H&M recently launched Loooptopia, a Roblox game focused on creating, trading and recycling digital fashion items. Then complement fashion items with accessories, dance moves, music tracks and special effects to create different performances on the Loooptopia catwalk. Fashion for the future.

Fashion 277
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High tech meets high fashion: Balmain launches NFT-based loyalty program

Inside Retail

French luxury fashion house Balmain has launched a non-fungible token (NFT) based membership program, The Balmain Thread, in partnership with MintNFT. Launched during Paris Fashion Week, it’s a reimagined loyalty and rewards program powered by Web3 technology and designed to be a seamless experience across physical and digital environments.

Fashion 278