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From Concept to Consumer: The Journey of Device Design, Development, and Retail

Retail Bound

Selling a product to retail involves numerous steps, spanning from idea conception and production to placing it on store shelves. Let’s delve into how smart devices evolve from initial concepts to being available for purchase in stores. Ideation and design All man-made creations start from a simple concept.

Concept 52
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What Display Type Do I Need?

Creative Displays Now

Retail displays come in all shapes and sizes. Some types of displays are best suited for particular product categories, while others are best for specific retail environments. A spacious club store may have room for a larger setup, while a small convenience store may only allow for low-profile inline displays with smaller footprints.

Display 81
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Why retail media has become the next big tool in performance marketing

Inside Retail

The assets and opportunities of retail media include websites, EDMs, apps, in-store media – such as aisle-end or on-shelf displays and radio or TV – along with retailers’ social-media channels like Facebook, Instagram, TikTok, Pinterest, YouTube, Snap and LinkedIn, and online platforms like Google Search and Google Shopping.

Marketing 277
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How to unlock the power of retail media to boost ad revenue and sales

Inside Retail

While the concept of retail media has been around for many years, the rise of e-commerce during the pandemic has led to the rapid expansion of the industry. In the new world, that might look like targeted club-card promotions that are linked to a customer displaying a certain level of intent,” Waecker said.

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Bang & Olufsen Plants a Flagship in SoHo

VMS

L UXE CONSUMER ELECTRONICS company Bang & Olufsen (Struer, Denmark), known for its high-end headphones, artful takes on speakers, designer collabs and more, has amplified its brand presence with a new flagship in New York. New York-based firm TPG Architecture, the project’s architect of record, implemented the concept.

Color 77
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Is the Trade Show Industry Antifragile? 

Trade Show Booth Companies - Trade Group

Statistician and best-selling author Nassim Taleb developed the concept of antifragility in his book Antifragile: Things That Gain from Disorder. Antifragility is not a new concept. What about the Consumer Electronics Show? It is this quality which Taleb calls antifragile. When one is cut off, two grow back in its place.