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Lacoste Japan advances towards a zero-party data strategy

Inside Retail

In the two digital campaigns, “Vote For Your Favorite Long Sleeve Polo Color” and “New Outerwear Collection for Fall/Winter 2020,” Lacoste sought to learn the fashion preferences of their consumers and how consumers prefer to wear their clothes. Vote For Your Favorite Long Sleeve Polo Color. Campaign objectives.

Strategy 230
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How to Use Custom Packaging as a Marketing Tool

CRP

As competition grew, brands used design elements—like colors, textures, and logos—to attract attention on store shelves. Use Neuromarketing Principles in Visual Design Visual cues, color psychology, and sensory elements can subconsciously guide purchasing decisions by shaping moods and perceptions.

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The Future of Work Includes Everyone — Tailoring Office Spaces for Neurodiversity

All Work

By providing options and flexibility in the office plan, organizations can create an environment that both welcomes and supports all individuals within, ultimately promoting their well-being, productivity, and overall job satisfaction. Workplace design plays a crucial role in promoting a positive and inclusive work environment.

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The Grand Opening: Making a Splash with Your Retail Store Launch

Retail Focus

With careful planning, precise timing, spellbinding storefront decor, and tailored advertising, your initial launch could pave the way for your immense success in the retail industry. First Impressions Matter From color scheme to layout design, your retail store must send a clear message: We’re open, exciting, and welcoming!

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The Science Behind Strategic Display Placement: How Location Impacts Purchasing Decisions

Creative Displays Now

Eye-Level Display As mentioned, consumers tend to look at and gravitate toward items directly in their line of sight, making it a prime spot for promoting best-sellers. Retailers can use this opportunity to highlight promotions and encourage customers to spend on a whim. Contact us today to get an estimate for tailor-made solutions.

Display 52
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Harnessing Pallet Skirts for Club Store Success

Creative Displays Now

Cardboard pallet skirts are customizable, allowing you to tailor the colors, images and messaging to your brand. 5 Design Tips for Effective Pallet Skirts One of the top benefits of pallet skirts is that you can tailor them to your products and brand. This theory relies on the notion that certain colors influence human behavior.

Color 98
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The Art and Business of Christmas Windows in Retail

Retail Focus

Themed decorations, which include iconic elements such as snowflakes, twinkling lights, ornaments, and festive colors, instantly convey a heightened sense of celebration and warmth. They go beyond promoting products; they create lasting memories and emotional resonances.

Art 265