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How brands like Skims, Nike, Ben & Jerry’s create winning retail collaborations

Inside Retail

However, just because a collaboration is unique, or even a little weird, depending on the consumers perspective, doesnt ensure that it will be popular or profitable. Collaboration is a great way to experiment and color outside the lines of your brand standards and content offerings, she emphasised.

Marketing 130
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Lacoste Japan advances towards a zero-party data strategy

Inside Retail

In the two digital campaigns, “Vote For Your Favorite Long Sleeve Polo Color” and “New Outerwear Collection for Fall/Winter 2020,” Lacoste sought to learn the fashion preferences of their consumers and how consumers prefer to wear their clothes. Vote For Your Favorite Long Sleeve Polo Color. Campaign objectives.

Strategy 230
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Coty hosts expert panel to bust beauty myths and #UndefineBeauty

Retail Times

Coty, one of the worlds largest beauty companies, with an iconic portfolio of brands across fragrance, color cosmetics, skin and body care, hosted a cross-industry roundtable to discuss restrictive beauty ideals and definitions.

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A product that makes you re-imagine the world from a different perspective

Design Wanted

Aiming to create concept-based objects through experiments – Budapest-based designer Demeter Fogarasi crafts ‘Pinsofa’, a colorful life-sized interpretation of a pin cushion. The post A product that makes you re-imagine the world from a different perspective appeared first on DesignWanted. Inspired by a pin […].

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Pantone Names “Very Peri” Color of the Year for 2022

VMS

Rekindling gratitude for some of the qualities that blue represents complemented by a new perspective that resonates today, PANTONE 17-3938 Very Peri places the future ahead in a new light. The Pantone Color of the Year reflects what is taking place in our global culture, expressing what people are looking for that color can hope to answer.”

Color 52
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Pantone Names “Very Peri” as Color of the Year for 2022

VMS

Rekindling gratitude for some of the qualities that blue represents complemented by a new perspective that resonates today, PANTONE 17-3938 Very Peri places the future ahead in a new light. The Pantone Color of the Year reflects what is taking place in our global culture, expressing what people are looking for that color can hope to answer.”

Color 52
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Why Inclusive Design Is The Key To Equitable Workspaces In The Future of Work

All Work

Implementing inclusive design requires involving diverse user groups in the design process, balancing competing needs, and employing varied design elements like zones, materials, colors, and lighting to accommodate different users. Materials, colors and lighting play crucial roles in inclusive design.

Design 86