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Why Branded Workwear is Vital for Retail Staff

Retail Focus

A uniform with your store’s logo or colors reinforces your brand identity every time an employee interacts with a customer. Whether it’s a bold logo on the front of a t-shirt or a color that matches your brands identity, each uniform becomes a tool for spreading the word about your store, products, and services.

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Best Practices for Health and Beauty Displays to Maximize ROI

Creative Displays Now

Use data to improve your product marketing, and don’t be afraid to take advantage of global and local trends. Using data to power your design decisions can have a profound effect on how your target market perceives your brand and can broaden your consumer demographic.

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How to Use Custom Packaging as a Marketing Tool

CRP

CLICK HERE TO GET STARTED How to Use Custom Packaging as a Marketing Tool Initially, packaging served a practical purpose, allowing companies to protect their products from damage. As competition grew, brands used design elements—like colors, textures, and logos—to attract attention on store shelves. Here’s an example to illustrate.

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Can Gen Z intimates brand Parade maintain its cult status post-acquisition?

Inside Retail

Founded by then-21-year-old Cami Téllez in 2019, Parade was initially created to fill a gap in the market for stylish and size-inclusive bras and underwear for Gen Z consumers.

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Lacoste Japan advances towards a zero-party data strategy

Inside Retail

In the two digital campaigns, “Vote For Your Favorite Long Sleeve Polo Color” and “New Outerwear Collection for Fall/Winter 2020,” Lacoste sought to learn the fashion preferences of their consumers and how consumers prefer to wear their clothes. Vote For Your Favorite Long Sleeve Polo Color. Campaign objectives.

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Display Strategies for Sports and Outdoors Merchandising

Creative Displays Now

The Sports Equipment market generated more than $171 billion globally in 2024 and is expected to grow at an annual rate of 5.86%. Top Display Strategies for Sports and Outdoor Companies From using color theory to incorporating experiential marketing techniques, there are many ways to create more excitement and engagement with your displays.

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Boost Sales With Creative Food and Beverage Retail Displays

Creative Displays Now

In-store sales represent 85% of retail revenue in the United States — this means in-store marketing efforts for food and beverages are still effective, even with limited ways of measuring success. Design aspects: The right colors and creative designs can make products stand out on shelves, helping differentiate items in a crowded marketplace.

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