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Pantone Names “Viva Magenta” Its 2023 Color of the Year

VMS

has announced “Viva Magenta” as its 2023 Color of the Year. The color consultancy says the crimson red tone presents a balance between warm and cool, dubbing it “an unconventional shade for an unconventional time.”. “In Because reds are advancing colors, they draw the eye and muscle out the colors surrounding them.

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Ralph Lauren Tests In-Store Color Personalization

VMS

Ralph Lauren flagship stores may offer shoppers the option to use textile coloring technology to custom color their polo shirts in store, according to CNBC. The post Ralph Lauren Tests In-Store Color Personalization appeared first on Visual Merchandising and Store Design.

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How brands like Skims, Nike, Ben & Jerry’s create winning retail collaborations

Inside Retail

They have all successfully tapped into the power of pop culture to keep hold of the increasingly fleeting attention of the millennial and Gen Z consumer. However, just because a collaboration is unique, or even a little weird, depending on the consumers perspective, doesnt ensure that it will be popular or profitable.

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Brighten Your Workspace With The Pantone Color Of 2021

All Work

The Pantone 2021 color of the year is actually two colors — the quiet ‘Ultimate Gray’ and a bright sunshine yellow called ‘Illuminating’. The Pantone Color of the Year is selected by The Pantone Color Institute and is used to set design trends for the year ahead. For 2020, that color was Classic Blue.

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Some real hot curves by OBJECTS WITH NARRATIVES – Coloring steel with a flamethrower

Design Wanted

The chair is tempered with a flamethrower very carefully to reach its specific temperatures with its according colors – Images courtesy of OBJECTS WITH NARRATIVES. Once assembled, the object is tempered with a flamethrower very carefully to reach its specific temperatures with its according colors.

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Can Gen Z intimates brand Parade maintain its cult status post-acquisition?

Inside Retail

Founded by then-21-year-old Cami Téllez in 2019, Parade was initially created to fill a gap in the market for stylish and size-inclusive bras and underwear for Gen Z consumers. Its campaigns featured a wide range of models across the gender spectrum with different skin tones, body types, and aesthetics.

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Color Your Space: More Than Primary

Onyx

Adding color to a room is one of the quickest and easiest ways to change the look of a space, but is choosing a color for your space really that big of a deal? Color is so much more than the color itself. Color plays an essential role in our lives. Color can influence mood and invoke an emotional response.

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