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Frasers Group has signed a brand-new site in Manchester for Sports Direct

Retail Focus

The ‘flagship’ strategy is an all-new proposition for Sports Direct, bringing the best of sports to the consumer with an unrivalled product choice and world-class experiences through Sports Direct’s new design and brand vision. Set to open in late 2022, the store will feature the brand’s new premium design across five floors.

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Rainier Industries Acquires Outdoor America Images Corporation

VMS

(PRESS RELEASE) TUKWILA, WA — Rainier Industries announces the acquisition of Outdoor America Images (OAI) Corporation, located in Tampa, Fla. Outdoor America Images is a full-service supplier of Visual Branding solutions that enhance brand identity. Said Chris Inverso, CEO, Rainier Display. Learn more at rainier.com.

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The human value add in an AI-driven world

Inside Retail

Sure, AI can provide impressive insights and streamline operations, but brands that place human connection and emotion at the centre of their strategy will ultimately hold a distinct advantage and differentiate themselves from others.

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Taking Shape

Design Middleeast

Sumaya Dabbagh, founder of Dabbagh Architects, says: “ The architectural approach focuses on the experience of the visitor, allowing them to connect the indoors to the outdoors, to view different elements from various routes and vantage points, and to revive the once sacred vestiges in a contemporary context.