Inside Retail

APRIL 12, 2021

According to ThredUp, a digital platform in the US that enables consumers to buy and sell secondhand clothing, the resale market grew 21 times faster than the retail market overall in 2016-2019, and is expected to be worth US$51 billion by 2023. How resale could impact Nike’s brand.

Fashion 264

Fashion Perspective Consumer Branded Environments 264

Trade Group

SEPTEMBER 29, 2021

Any business of any size can create an impactful branded environment. What is a branded environment? A branded environment is your brand represented in a physical space intended to engage and entertain an audience. You see branded environments everywhere: stadiums, malls, airports, hotels, etc.

Branded Environments 52

Branded Environments Light Display Engagement 52

Retail Focus

FEBRUARY 9, 2022

This store will be one of our most advanced to date and will bring to life the Sports Direct brand in a physical space, enabling consumers to engage in an innovative shopping experience first-hand. Set to open in late 2022, the store will feature the brand’s new premium design across five floors.

Accessories 189

Accessories Accessories Strategy Outdoor 189

Retail Focus

JULY 24, 2024

Pop-up retail has emerged as a dynamic and innovative approach to marketing and brand engagement in recent years. This unique concept involves the creation of temporary, highly experiential marketing environments that serve a multitude of objectives for brands.

Visual Merchandising 147

Visual Merchandising Engagement Social Media Space 147

Inside Retail

NOVEMBER 22, 2021

It’s a space for kids to do what they love within the surroundings of a Nike branded environment. From December, the sports apparel brand will take Nikeland to the next level. By toning down the elite athlete marketing Nike is known for, it helps kids see the brand differently, approachable.

Apparel 173

Apparel Social Media Reimagine Advertising 173

Inside Retail

OCTOBER 6, 2022

Apart from the United States, the foray into the Chinese market is the first time the brand has gone overseas. In a space of around 58sqm, the store offers its range of toys for children of all ages. We have two brands essentially, Haba and Haba Pro. Semblat is clear-eyed about the journey ahead.

Marketing 130

Marketing Strategy Branded Environments Expansion 130

Trade Group

NOVEMBER 23, 2021

The upcoming event promises to be bigger and better than the previous year, as people become accustomed to live marketing events once again. However, if it’s been two or three years since your last show at MRO Americas, you might need to catch up on some of the new event marketing concepts that are trending. Branded Environment.

Branded Environments 52

Branded Environments Display Concept Marketing 52