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Why Nike is putting used sneakers back on the shelf

Inside Retail

And selling secondhand items alongside brand-new products, as Nike plans to do, shouldn’t have a negative impact on the brand or store experience, according to Iacono. The Gen Z and younger millennial consumer is already accustomed to this,” she pointed out.

Fashion 264
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Laings opens debut OMEGA showroom for Wales in St David’s

Retail Focus

Our guests have shown a clear demand for jewellery and watches, a sector now even stronger with the addition of OMEGA, as one of the most recognised brands in the world.”.

Boutique 189
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Laings chooses St David’s for debut OMEGA showroom

Retail Focus

Stuart McDowell, Managing Director of Laings , said: “We firmly believe that creating immersive luxury brand environments is key to unlocking the full potential of our retail experiences. Reaffirming our commitment to St David’s and Cardiff, the OMEGA showroom will add another touch of luxury to the destination.

Boutique 162
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Nikeland is just the beginning of Nike’s bid to win over Generation Alpha

Inside Retail

“Our ultimate goal is to help kids make sport a daily habit for a lifetime, and I think that starts by reframing the discussion so that you don’t ‘do sports,’ you ‘play sports’,” Cal Dowers, global vice president and general manager for Nike Kids, said. From December, the sports apparel brand will take Nikeland to the next level.

Apparel 173
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German toy brand Haba just opened its first store in China. Here’s why

Inside Retail

Designed in bright, inviting colours and equipped with specially developed, high-end wooden furniture, seating options and a play area, users can browse a wide range of products, try them out and experience the new brand environment. Adrien Semblat, Asia managing director of Haba. The story so far.

Marketing 130
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Make a statement with signs and graphics

Retail Focus

Liberty managing director Will Smith said: “The project required external and internal window graphics, floor graphics, wall coverings and other displays and features, including outdoor flags and a fully decorated treadmill. The greyback media also has an air escape feature that allows for quick and easy application.

Art 147
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The human value add in an AI-driven world

Inside Retail

From customer service to inventory management, artificial intelligence (AI) has become a ubiquitous presence, offering advantages like speed, accuracy, and predictability. Today’s stores are immersive brand environments where customers can truly experience a brand’s essence.