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Any business of any size can create an impactful brandedenvironment. What is a brandedenvironment? A brandedenvironment is your brand represented in a physical space intended to engage and entertain an audience. The goal for a brandedenvironment is to transform an area into a brand.
Sports retail giant, Frasers Group, has opened a new flagship Sports Direct store in Manchester, providing sports enthusiasts with a modern and engaging retail experience. Spearheaded by Chief Executive, Michael Murray, the flagship strategy aims to offer consumers unparalleled product choice and world-class experiences. “Our
This store will be one of our most advanced to date and will bring to life the Sports Direct brand in a physical space, enabling consumers to engage in an innovative shopping experience first-hand. Set to open in late 2022, the store will feature the brand’s new premium design across five floors.
Pop-up retail has emerged as a dynamic and innovative approach to marketing and brandengagement in recent years. This unique concept involves the creation of temporary, highly experiential marketing environments that serve a multitude of objectives for brands.
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