Inside Retail

AUGUST 26, 2024

“To further accelerate performance, many of them have relied on discounts and promotions, and kept going deeper, wider and more frequently. As a result, many global beauty brands have lost a lot of their prestige, brand equity and perceived value in China,” he said.

Strategy 147

Strategy Promotion Marketing Shopping 147

Inside Retail

AUGUST 22, 2023

Over the last four years, the brand has built a strong direct-to-consumer and retail presence and loyal consumer base, thanks to its variety of brightly colored and boldly patterned intimates and other apparel, and a marketing strategy centred on micro-influencers and user-generated content.

Social Media 246

Social Media Color Apparel Texture 246

Inside Retail

OCTOBER 2, 2024

In a filing, the company announced it would spin off its flagship retail K11 brand management to a newly established company by Cheng for HK$209 million, aiming to reduce operating costs. He has been actively involved in various cultural initiatives and has worked to promote Hong Kong’s art scene on the global stage.

Art 244

Art Pattern Shopping Brand Management 244

Retail Focus

JANUARY 5, 2024

Luxury brands must manage this amalgamation of technology and traditional retail to create an experience that satisfies their discerning clientele. To effectively manage this transition , several key strategies should be considered: Integrate, Don’t Replace : The key is to use technology as an enhancer, not a replacement.

Balance 147

Balance Strategy Management Reimagine 147

Retail Focus

MARCH 3, 2023

Due to the boom registered by online commerce in the last couple of years, retail stores had to rethink their customer strategy. Through the window display, a store can communicate a wide range of messages, like the type of products available, discounts, the general atmosphere, or present the brand.

Display 130

Display Visual Merchandising Light Merchandising 130

Retail Focus

JULY 5, 2022

Your plan should clearly state your goals for your company as well as your strategy for achieving them. Brand Your Business. If you’re not very good at branding yourself, you might need to hire the service of a skilled brand manager who can present your business aesthetically.

Retail Design 227

Retail Design Social Media Design Interior Design 227

Trade Show Booth Companies - Trade Group

MARCH 29, 2024

Beyond the Booth Let’s talk about the strategy beyond your booth. Another prime example of this strategy is imagine you’re a tech startup specializing in eco-friendly packaging solutions. You can get there using these strategies. It’s like sending a personalized invitation to exactly the right people.

Advertising 52

Advertising Strategy Social Media Marketing 52