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Managing retail touchpoints for a positive customer experience

Retail Focus

Having found out that “traditional” management tools have become less relevant, brands were forced to rethink their processes to survive, stay relevant and true to their audiences. . Brands are looking at ways to add value to the customer’s journey within their spheres. . What lessons can be learned?

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Fashion insiders weigh in on the uncertain future of Australian Fashion Week

Inside Retail

“Originally the event has always been based on trade with a consumer event later, and in the last few years we have seen them merging this and not investing in getting overseas buyers to come to Australia,” Phoebes Garland, co-founder of Garland & Garland, a fashion and lifestyle brand management agency, told Inside Retail.

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Insiders

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Five Guys opens first Australian outlet

Inside Retail

Master franchisee Seagrass Hospitality is opening the long-awaited fast food brand at the Penrith Panthers Leagues Club on the busy Mulgoa Road. Robby Andronikos, brand manager of Five Guys Australia, said “It’s been an incredibly fun journey to bring the Five Guys opening to this point.

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Inside Incu’s digital relaunch plans for A.P.C. and Rag & Bone

Inside Retail

IR: When do you plan to launch the new websites? IR: Were those stores planned and delayed due to Covid, or has there been a recent increase in demand? DL: We hired a new marketing manager, new buying manager, new creative brand manager. The post Inside Incu’s digital relaunch plans for A.P.C.

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First Steps To Start A Career In Retail Design Without Experience

Retail Focus

It would be best if you had a business goal before creating a design business and a working plan to achieve it. . Create A Business Plan. After you have organized your thoughts, the following line of action is to devise a working business plan. Brand Your Business. Seek Advice .

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From Snoop Dogg to DVF: How collabs help drive growth at Skechers

Inside Retail

The collaboration also extends to Skechers t-shirts, leggings, shorts and racerback longline bras, and marks the brand’s first coordinated apparel and footwear collaboration. He added that Skechers is the third largest athletic footwear brand in the US, and has a global reach in over 180 countries with over 4500 stand-alone stores. “We

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Hallenstein Brothers gets new CEO

Inside Retail

Brown has been a brand manager at True Alliance since 2009, most recently managing the Ben Sherman brand. In that role, he was responsible for product sourcing, buying, design, marketing, wholesale and retail sales, brand positioning and organisational development.