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Revolutionizing FMCG with AI-Powered Image Recognition: Enhancing Shelf Management and Consumer Insights

Retail Focus

AI-powered image recognition enables FMCG companies to create targeted promotions, dynamic pricing, and personalized product recommendations based on real-time data. According to McKinsey, 80% of consumers are more likely to purchase from brands that offer personalized experiences.

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Today’s Interactive Retail Displays

Frank Mayer

It’s no surprise to see innovative brands implementing unique elements into their merchandising programs. So, don’t be surprised when it starts showing up in stores as helpful avenues to indicate a promotion, emphasize product features, or perform other endless possibilities.

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