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Revolutionizing FMCG with AI-Powered Image Recognition: Enhancing Shelf Management and Consumer Insights

Retail Focus

AI-powered image recognition enables FMCG companies to create targeted promotions, dynamic pricing, and personalized product recommendations based on real-time data. According to McKinsey, 80% of consumers are more likely to purchase from brands that offer personalized experiences.

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The secrets behind the blind box phenomenon 

Inside Retail

TAT expects Labubu-inspired travel packages to attract 20,000 passengers and the promotional videos to generate a reach of at least 500 million. The brand popularised blind boxes through collaborations with Marvel, Sanrio, and We Bare Bears, focusing on Millennial and Gen Z consumers. The company reported revenue of RMB4.56

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Retail Spaces That Build Community

Quarter 20

How and where will your community interact, and how will you capture and promote those interactions? While you are assessing what your brand is trying to promote you will want to think about how to pull together a community through your retail environment using your product/purpose/movement. that promotes experience.

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Today’s Interactive Retail Displays

Frank Mayer

It’s no surprise to see innovative brands implementing unique elements into their merchandising programs. So, don’t be surprised when it starts showing up in stores as helpful avenues to indicate a promotion, emphasize product features, or perform other endless possibilities.

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