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Nike races into the metaverse with acquisition of NFT studio RTFKT

Inside Retail

But Donahoe called the RTFKT acquisition “pivotal”, noting that it includes “a very talented team of creators with an authentic and connected brand. Our plan is to invest in the RTFKT brand, serve and grow their innovative and creative community and extend Nike’s digital footprint and capabilities.”. What is RTFKT?

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Today’s Interactive Retail Displays

Frank Mayer

It’s no surprise to see innovative brands implementing unique elements into their merchandising programs. As these relationships continue to flourish, watch for more experiential merchandising displays from these brands to capitalize on the customer’s comfort level with interaction and digital channels. Conclusion.

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Retail Spaces That Build Community

Quarter 20

They implemented fixture programs that include areas for customers to mingle while sitting at the folding table bar in the fitting room area, and receive personalized, by name assistance using whiteboards on fitting room doors. Community Retail Brand Building. Brand Strategy for Your Retail Design. What is your purpose?