Dezeen

JANUARY 21, 2025

Architecture studio Modum Atelier has created the Moment boutique within a historic building that encloses a hidden courtyard in Nanjing , China. Modum Atelier has transformed a historic two-storey building into a boutique Modum Atelier aimed to create an identity for the store that respected the historic fabric of the area.

Boutique 99

Boutique Texture Interior Outdoor 99

Dezeen

AUGUST 23, 2021

Grand steel and micro-cement structures, celestial lighting and symmetrical layouts add a sense of ceremony to the shopping experience within this clothing boutique in Hangzhou , China by Liang Architecture Studio. Simplistic, clear structures and pure textures together express the spatial aesthetics.".

Boutique 136

Boutique Architecture Focal Point Interior 136

Inside Retail

FEBRUARY 18, 2025

The texture of a garment, the scent of a space, the warmth of a fitting rooms lighting they all create sensory engagement that digital platforms cannot replicate. The sensory mind: Engaging through tangible experiences Bricks-and-mortar stores have always held an irreplaceable advantage: the ability to stimulate our senses.

Engagement 130

Engagement Consumer Unity Space 130

Dezeen

APRIL 9, 2024

The textured display plinths were developed with a bespoke fabricator based in New York, who CNC-carved the forms. The studio incorporated various other materials into the scheme such as textured sprayed plaster on the walls, Romano travertine for the floor, and champagne-coloured anodised aluminium for the display boxes.

Layout 111

Layout Focal Point Interior Texture 111

Dezeen

MARCH 11, 2023

A variety of monolithic furniture pieces direct the flow of movement around this fashion boutique in Chicago, designed by South Korean studio WGNB. Micro-cement plaster paints are used to contrast the metal, adding a rougher texture against the smooth surfaces. Read: WGNB designs all-black flagship store for fashion brand Juun.J "The

Boutique 98

Boutique Interior Perspective Texture 98

Retail Focus

JULY 24, 2024

The stand-alone pop-up, often taking the form of a boutique on a high street, offers brands the opportunity to create a fully immersive brand environment. These spaces allow for complete control over the customer experience, from the exterior design to the interior layout and product presentation.

Visual Merchandising 147

Visual Merchandising Engagement Social Media Layout 147

Retail Focus

OCTOBER 7, 2024

The multi-sensory approach encompasses soundscapes, curated scents, textured surfaces, and even in-store cafés or bars to engage a broader spectrum of sensory inputs. Customers can explore and interact with changing layouts, installations, and themed rooms at the stores.

Social Media 147

Social Media Curate Engagement Strategy 147