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How US start-up Subtl Beauty stacks up in a hypercompetitive beauty market

Inside Retail

Launched in 2018, Subtl Beauty is built around the idea of having all your makeup essentials — like concealer, blush, and powder — in one easy-to-use stack, or ‘stak’, as the brand dubs its hero product, rather than carrying around a bulky slew of items. Though not my ultimate calling, it sparked my passion for beauty.

Marketing 130
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Trafford Centre announces landmark achievement ahead of MAPIC 2024

Retail Focus

Health and Beauty category continues to thrive and a key linchpin of the leasing strategy is an investment in the beauty category. Having identified the huge potential that the cosmetics industry possesses, Trafford Centre has invested in welcoming future facing beauty brands to the centre, such as Sephora and Space NK.

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Vida Glow partners with Heinemann for Sydney Airport pop-up

Inside Retail

Australian ingestible beauty brand Vida Glow will allow departing travellers to stock up, replenish and discover the brand at an interactive hydration station at Sydney Airport. “We’re so excited to officially enter into travel retail with a global power player like Heinemann,” said Vida Glow founder Anna Lahey.

Boutique 246
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Itching to Twitch: Inside the world of live-streaming

Inside Retail

Brad Manuel is co-founder and CEO of Livewire Group, a company that specialises in marketing within the gaming ecosystem. He believes retail marketers have overlooked gaming due to its digital nature and confusion about how a digital property can drive people into stores. So, how does it work? ” Thriving categories.

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From Saks to start-up: How this brand founder aims to change women’s health

Inside Retail

Those experiences ultimately her to launch Elix Healing, the first menstrual wellness brand to combine Chinese medicine and clinical research for personalised herbal treatments for women’s hormonal health. Inside Retail : How did you come up with the concept for Elix Healing?

Balance 130
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Meet Sugar: The “anti-establishment” beauty retailer Indian consumers crave

Inside Retail

It’s been quite a year for Indian beauty retailer Sugar, which has just concluded a $50 million Series D fundraise led by the Asia Fund of L Catterton. While multinational brands had always dominated the Indian market, their beauty products were not really suited to the skin complexion of the typical Indian consumer.

Consumer 130
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Breaking down the clever approach to Chemist Warehouse’s public listing

Inside Retail

In the case of Chemist Warehouse, the acquisition would position it as a superpower in the Australian pharmaceutical market, dominating the wholesale and retail markets through vertical acquisitions across the value chain. A benefit of this strategy is the ability to bypass regulatory filings, or the funding to go public.

Marketing 245