Beauty and Health Engagement Target Market 
Creative Displays Now
NOVEMBER 20, 2024
Health and beauty displays act as your company’s in-store ambassadors, showing shoppers what your brand stands for and the benefits of using your products. Your retail display should use techniques like cross-merchandising and interactive elements to engage with customers and draw them into the aisle.
Inside Retail
SEPTEMBER 3, 2023
After only six months of operations, Aje Collective’s beauty brand, Ikkari, launched its first physical location, with the promise of more to come. The business uses all-natural ingredients across a slew of products, ranging from skincare and ingestibles, to beauty and diffusers. We’re very focused on telling that story.”
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Inside Retail
MARCH 4, 2024
Kopanidis believes that brands have reduced this consumer group to a stereotype that does not want to engage in the lifestyles and hobbies that are so often attributed to Gen X, Millennial, Gen Z and now Gen Alpha.
Inside Retail
JUNE 27, 2022
It’s been quite a year for Indian beauty retailer Sugar, which has just concluded a $50 million Series D fundraise led by the Asia Fund of L Catterton. While multinational brands had always dominated the Indian market, their beauty products were not really suited to the skin complexion of the typical Indian consumer.
Inside Retail
JULY 21, 2021
Beauty retail giant Mecca has entered the world of podcasting today with the launch of Mecca Talks, which aims to shine a light on its team members and in-house experts. We’re really leaning on the talent and the authenticity of our store team members and platforming it in our podcast,” said chief marketing officer Kate Blythe.
Inside Retail
NOVEMBER 3, 2022
These capabilities and technologies are all about making it easier for brands to engage with consumers and help conversions as well,” he said. Over the past eight years, we have launched more than 40,000 brands in global markets, from beauty to fashion, health, wellness, food and beverage, home goods and pet products.
RetailMinded
OCTOBER 10, 2024
Influencer marketing is one of the most effective strategies in the retail business since it can create high sales and publicity among specific niche audiences. The right partner should appeal to the target market, reflect your brand’s ethos, and be believable in the eyes of their audience. But this is only sometimes the case.
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