Inside Retail

OCTOBER 12, 2023

This can be attributed in large part to the introduction of image-focused social media platforms like Instagram in 2010 and TikTok in 2016, which have made it easier for memes and fads to go viral and – just as rapidly – fade into obscurity. But try to assign a singular term to the culture of today and you quickly come up short.

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Inside Retail

MARCH 13, 2022

From July 1, under new guidelines from the Therapeutic Goods Administration (TGA), social media influencers will no longer be paid to promote health and beauty products using their own personal experience. Nature’s Way engaged around 100 influencers in the last six months, stated the report, while Swisse worked with 76.

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Beauty and Health Social Media Advertising Promotion 130

Inside Retail

AUGUST 30, 2021

While TikTok may be able to market just about anything, its robust community of makeup and skincare aficionados has rendered the platform a particularly valuable channel for beauty brands, with some of the industry’s buzziest names owing much of their success to TikTok hype. Campaigns aren’t the only ingredient in e.l.f.’s

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Inside Retail

OCTOBER 18, 2022

To us, building mental resilience to safeguard the mental health of our community has always been as important. For each vote, we are contributing a $1 contribution of up to NZ$10,000 ($8,900), to Batyr – an organisation that supports and advocates for positive mental health for the youth of Australia.

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Art Beauty and Health Artistic Social Media 246

Inside Retail

AUGUST 27, 2024

To say that Vivian Weng is a colourful player in the global beauty industry would be an understatement. Inside Retail connected with the beauty executive to learn more about her path to joining ColourPop and her thoughts on the current state of beauty retail. What is it about beauty that has captivated you for so long?

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Inside Retail

JULY 21, 2021

Beauty retail giant Mecca has entered the world of podcasting today with the launch of Mecca Talks, which aims to shine a light on its team members and in-house experts. They’re giving us ideas and we’re featuring our in-house beauty experts on our podcasts — these are the same people who train our store team members.

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Inside Retail

MARCH 4, 2024

Whether marketers are subconsciously ageist or they’ve gotten distracted riding the Millennial branding and Gen Z social media wave all the way to the bank is still up for debate. It appears retail has left behind the Baby Boomer generation along with its disposable income and brand loyalty.

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Retail Focus

FEBRUARY 9, 2023

This conflicting situation is a result of many environmental factors influencing the health of proximity retailing: the brand/the business, the commercial environment, the competitive environment, and the consumer. Customers find it more convenient to drive back and forth to find a retail conglomerate to make or complete their purchases.

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Inside Retail

JUNE 27, 2022

It’s been quite a year for Indian beauty retailer Sugar, which has just concluded a $50 million Series D fundraise led by the Asia Fund of L Catterton. While multinational brands had always dominated the Indian market, their beauty products were not really suited to the skin complexion of the typical Indian consumer.

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Inside Retail

JUNE 20, 2021

Lockdowns with little advance notice, panic buying, supply chain disruptions, hastily made changes to health and safety regulations, and extreme swings in consumer needs and expectations. Once businesses get this right there is a good foundation upon which to build a more engaging experience for shoppers. Consumers unevenly impacted.

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Consumer Beauty and Health Consumer Electronics Social Media 242

Inside Retail

OCTOBER 27, 2021

Since launching Alya Skin in 2018, Manny Barbas and James Hachem have leveraged the power of social media to bring their brand to the world. Today, the cult beauty brand is globally recognised for its Pink Clay Mask, which proved wildly popular among beauty junkies on Instagram. Take feedback constructively.

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Inside Retail

JUNE 1, 2022

After selling other brands’ beauty products for the last 22 years, online retailer Adore Beauty has finally launched its own skincare line, Viviology. It was developed in collaboration with Melbourne-based dermal therapist James Vivian, and is available on Adore Beauty, as well as through a standalone website.

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Social Media Engagement Line Consumer 182

Inside Retail

JUNE 27, 2021

In an effort to connect the beauty and gaming communities, Benefit Cosmetics is taking its 2020 Game Face campaign to the next level with the launch of a Twitch channel for female-identifying gamers. I hope to see more beauty brands tap into the gaming industry to support and highlight underrepresented talent.”.

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Inside Retail

JULY 7, 2023

In June, AS Watson , the world’s largest international health and beauty retailer, and South Korean beauty company Amorepacific, signed an agreement to further solidify their partnership and collaborate in the K-beauty space.

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Inside Retail

JANUARY 16, 2022

During periods of lockdown, social media emerged as a key form of communication, opening an opportunity for retailers to accelerate the development of social commerce in the APAC region. China continues to lead the world in social commerce. Covid-19 changed the way we purchase products and services.

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Inside Retail

FEBRUARY 25, 2024

Recently, the supermarket beauty aisle has undergone a makeover of sorts, with Australia’s leading supermarkets Coles and Woolworths now stocking digitally native self-care products. Beauty on a budget Alanna Hinds, managing director of Nobody’s Nobody parent company Stirling and Hinds defines the brands’ customers as both educated and savvy.

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Social Media Consumer Contrast Shopping 130

Inside Retail

FEBRUARY 21, 2024

Instead, Gem has built a customer base by positioning oral care as part of their beauty routine. Gem’s formulas are free from parabens, triclosan, SLS, and instead contain oral probiotics, earth minerals and natural oils – refusing to contradict and compromise on health standards.

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Beauty and Health Marketing Social Media Strategy 130

Inside Retail

SEPTEMBER 15, 2021

Here, we chat with Dolan about the development process behind her products, the business’ future plans and the rise in female entrepreneurs aiming to break the silence around women’s health. More women are launching their own businesses that aim to normalise traditionally taboo female health issues. Why did you decide to launch Noonie?

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Beauty and Health Social Media Planning Perspective 130

Inside Retail

SEPTEMBER 29, 2024

“The main driver for Sol de Janeiro’s impressive growth globally includes powerful social media,” L’Hostis said. Sol de Janeiro initially rose to prominence thanks to its Brazilian Bum Bum Cream, which became a cult favourite in the beauty industry. The brand currently has more than 2.4 million followers on Instagram, 2.4

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Inside Retail

AUGUST 11, 2024

The app, which combines social media and e-commerce, has long been a significant source of inspiration for brands looking to reach and engage with customers in China. Users on Xiaohongshu strive to create valuable, tasteful, and distinctive content that resonates with and engages readers.” What is Xiaohongshu?

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Engagement Beauty and Health Strategy Social Media 147

Inside Retail

NOVEMBER 25, 2021

British beauty brand Lush made headlines this week over its decision to quit posting on four of the most popular social media platforms in the Western world – Facebook, Instagram, TikTok and Snapchat. . IR: What are the challenges of staying connected to your community without social media, and how do you plan to address them?

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Inside Retail

FEBRUARY 28, 2024

His unwavering dedication to empowering individuals through informed skincare choices underscores Minimalist’s mission to redefine beauty standards globally. Our blog, social media platforms, and educational events serve as valuable resources for consumers seeking reliable skincare information.

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Inside Retail

MAY 9, 2022

It goes beyond rewarding customers at every purchase and presents a huge opportunity for loyalty programs to evolve and play a significant role in driving interaction and engagement. These communities live and thrive outside email databases and in social media groups, where people already spend a large portion of their time.

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Inside Retail

NOVEMBER 6, 2023

Global prestige beauty retailer Sephora is celebrating a decade of operation in Thailand with the launch of an official flagship store on LazMall, a platform run by Southeast Asia’s e-commerce pioneer, Lazada. We are really excited to be celebrating our 10th year in this amazing beauty market.

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Inside Retail

SEPTEMBER 14, 2022

Although the brand is carried in a number of large beauty chains worldwide, such as Ulta Beauty and Target in the US, and Boots in the UK, Hatzis said Frank Body’s direct-to-consumer offering will continue to be the heart of the business. .

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Social Media Expansion Consumer Marketing 130

Inside Retail

JANUARY 11, 2024

The collaboration is the latest example of the surprising level of demand for the humble reusable water bottle, with brands such as Australian label Frank Green and US label Stanley becoming status symbols, thanks to their savvy social media marketing. Frank Green now retails their own purpose-built car cup holder.

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Inside Retail

MARCH 12, 2025

Other categories, like beauty, had started to become an extension of our identities or something proudly displayed in our medicine cabinets, but the period care category was still lacking. We also focused on growing our social media presence and reaching a new audience that Whole Foods strives to capture.

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Beauty and Health Consumer Line Social Media 130

Retail Focus

MAY 30, 2023

Many brands have been particularly attentive to strengthening their community relations during and after the global health crisis (COVID-19). Examples of brand communities include Apple enthusiasts forming online forums, Harley-Davidson motorcycle owners participating in rallies, or Nike fans engaging on social media.

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Inside Retail

AUGUST 17, 2021

However, it took a destructive global health crisis to shake the truths out of fashion for all to see. This provides the framework for choosing the tech that provides them with the capabilities, data and insights, helping them enhance their products and services to keep customers engaged and excited about what they are doing.”.

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Fashion Customer Engagement Beauty and Health Engagement 130

Barber Design

MAY 3, 2023

The key themes within AI as we see it; Personalisation, retailers personalising the customer’s retail experience based on their shopping patterns and social media behaviour. Frictionless retail i.e. how retailers deliver products, services and brand engagement. Likewise insights into supply chains. Watch this space!

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Beauty and Health Concept Visual Merchandising Social Media 97

Design Week

JUNE 14, 2021

Frahm – tough beautiful, by Supple Studio, for Frahm Jackets. Social media and content. Sukha – Engaging more women in HPV screening, by Matter. Northern Ireland ‘Covid Response’, by Big Motive, for Department of Health Northern Ireland. Ecloth, by Pearlfisher, for Ecloth. Service design.

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Design Beauty and Health Interior Art 98

Creative Displays Now

DECEMBER 30, 2020

Humanize your website and social media strategy. Write your social media messages and emails the way a person talks. Respond to comments on your social media channels, answer questions and create posts to inspire conversation. Your social media, email and other platforms are communication tools.

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Inside Retail

MARCH 12, 2024

An engaged and passionate team is one that wants to get it right for the customer, and that is the most impactful thing we can focus on in the current market. With our decision to come away from social media, our retail stores are so important to us in being able to share our ethos and fresh cosmetics with a wider audience.

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Perspective Gifts Strategy Social Media 130

Hunton Andrews Kurth

OCTOBER 5, 2021

Multi-level marketing has touched us all – whether it be purchasing beauty products, essential oils, or health supplements from a friend through social media, or receiving an invitation to join a team of seemingly successful people working their “side hustle.”

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Marketing Social Media Beauty and Health Color 52

Design Middleeast

FEBRUARY 26, 2024

The first time I saw the area, I was blown away by how beautiful it was. From the décor to the presentation of dishes, we’ve created an environment that caters to the social media era, where guests can capture and share their dining experiences. How much do you depend on word of mouth and social media?

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Social Media Beauty and Health Engagement Marketing 52

RetailMinded

OCTOBER 10, 2024

Food and drink, travel and lifestyle, fashion and beauty, technology, home and garden, and health and wellness influencers cover all the categories, which helps retail brands be as precise as possible when targeting their customers. But this is only sometimes the case.

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Marketing Target Market Advertising Beauty and Health 59

Snap Retail

APRIL 8, 2021

Your gross margin should not be taken as a day-to-day indicator of your business’s financial health. Inbound marketing refers to how you engage with customers and leads that seek out your business. Forms of inbound marketing include blogging, social media marketing, and email marketing. Inbound marketing.

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