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Clarins ANZ MD Jerome Bellony on the beauty brand’s new concept store in Sydney

Inside Retail

He explained how the brand’s new store in Sydney’s QVB building is a space where beauty meets innovation and the values that have defined Clarins for the past seven decades — care, commitment, and community — manifest into an immersive, personalised and exceptional customer experience. IR : Who is the Clarins customer in the ANZ region?

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Lush: Why beauty needs to go beyond sustainability

Inside Retail

Sustainability has been on the radar of most beauty brands in recent years, but according to ethical beauty retailer Lush, now is the time for the industry to take a step further and work towards regeneration. “To This next step could involve regeneration, suggested Loedolff, which can take place in various forms.

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Analysis: Inside the greatness that lies behind the Supergreat beauty app

Inside Retail

Beauty lovers around the world are seeking alternative ways to learn about new products, reviews and beauty routines from trusted sources. They can find all that at beauty e-commerce app Supergreat. Live-streamed beauty routines enable others to find content creators with similar skin types and preferences.

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A tasty combo: When food and beauty collide

Inside Retail

The Asian beauty industry has always been ahead of the curve. From introducing the 10-step skincare routine to animal-themed sheet masks, micro beauty trends that started in South Korea, China and Thailand are now influencing beauty trends all over the world. The latest Asian beauty trend taking over the international sphere?

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Best Practices for Health and Beauty Displays to Maximize ROI

Creative Displays Now

Health and beauty displays act as your company’s in-store ambassadors, showing shoppers what your brand stands for and the benefits of using your products. Your retail display should use techniques like cross-merchandising and interactive elements to engage with customers and draw them into the aisle.

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Adore Beauty CEO Sacha Laing gives exclusive look inside retailer’s store launch

Inside Retail

Adore Beauty CEO Sacha Laing has revealed the company’s first bricks-and-mortar stores will open just after Christmas and will represent “the absolute best of the best”. Adore Beauty has operated as an online-only retailer since its founding in 1999, so its move into bricks-and-mortar represents a major change for the business.

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How beauty brands are powering growth on Tiktok

Inside Retail

While TikTok may be able to market just about anything, its robust community of makeup and skincare aficionados has rendered the platform a particularly valuable channel for beauty brands, with some of the industry’s buzziest names owing much of their success to TikTok hype. Consistently re-engage fans. Prioritise product quality.