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Why the rise of animal-based skincare could signal the end of vegan beauty

Inside Retail

Vegan beauty has quickly become the industry standard in recent years but the rise in popularity of animal-based skincare hints at a shift in consumer behaviour. While consumers expect colour cosmetics to be cruelty-free and vegan, there seems to be a contradiction when it comes to skincare. million searches per month.

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Why Deciem is debunking clean beauty

Inside Retail

The rise of “clean beauty” in recent years, which has sparked an influx of “natural” and “vegan” products, is a trend that shows no sign of slowing down. In fact, the global clean beauty market is expected to reach US$11558.5 Kilner said it was Deciem’s duty to start a wider conversation on the meaning of clean beauty.

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The digital-led trends that will drive consumers to check out in 2024

Inside Retail

Consumers empowered by social media are now dictating to brands which trends they need to meet. Pinterest recently forecasted the biggest consumer-led trends for 2024 with its Pinterest Predicts report using its search engine database which has over 400 million monthly users.

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Bankrupt beauty: Lessons from Revlon’s supply chain failures

Inside Retail

For the 90-year-old beauty giant, the filing represents a final lifeline, as it attempts to rectify debt with creditors by borrowing over $370million. The democratisation of beauty. In the 2010s, the narrative around beauty shifted dramatically, beauty became celebratory, more diverse and more personalised.

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A tasty combo: When food and beauty collide

Inside Retail

The Asian beauty industry has always been ahead of the curve. From introducing the 10-step skincare routine to animal-themed sheet masks, micro beauty trends that started in South Korea, China and Thailand are now influencing beauty trends all over the world. The latest Asian beauty trend taking over the international sphere?

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“Incredibly smart”: Kmart targets Gen Z with updated beauty offering

Inside Retail

The face of beauty is shifting, with younger generations leading a step change in the way the industry approaches marketing and retail. They’re] the ones driving change across the industry,” Kmart’s beauty buyer Nicola Farrell told Inside Retail.

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Analysis: Inside the greatness that lies behind the Supergreat beauty app

Inside Retail

Beauty lovers around the world are seeking alternative ways to learn about new products, reviews and beauty routines from trusted sources. They can find all that at beauty e-commerce app Supergreat. Live-streamed beauty routines enable others to find content creators with similar skin types and preferences.