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‘Not just another beauty store’: Adore Beauty CEO on entering a crowded market

Inside Retail

Transitioning one of Australias leading beauty retailers from a pureplay e-commerce operation to a truly entrenched omnichannel business has been a really positive experience, Sacha Laing, Adore Beauty CEO, told Inside Retail. Adore Beautys educational value proposition has also been translated in-store through its beauty experts.

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Adore Beauty plans multi-store rollout as it pursues omnichannel growth

Inside Retail

Adore Beauty plans to expand its national retail store network over the next three years to accelerate its omnichannel growth. The stores, which will leverage existing infrastructure and strength of the Adore Beauty brand, will help broaden the company’s addressable market, increase brand awareness and boost customer acquisition.

Planning 246
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Why the rise of animal-based skincare could signal the end of vegan beauty

Inside Retail

Vegan beauty has quickly become the industry standard in recent years but the rise in popularity of animal-based skincare hints at a shift in consumer behaviour. Now sheep wax and milk protein, along with other animal-based products, are readily available on pharmacy shelves and beauty counters branded as organic and natural alternatives.

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Clarins ANZ MD Jerome Bellony on the beauty brand’s new concept store in Sydney

Inside Retail

He explained how the brand’s new store in Sydney’s QVB building is a space where beauty meets innovation and the values that have defined Clarins for the past seven decades — care, commitment, and community — manifest into an immersive, personalised and exceptional customer experience. IR : Who is the Clarins customer in the ANZ region?

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Wesfarmers to launch cosmetics retail chain, Atomica

Inside Retail

Wesfarmers Health has opened the pilot of a new beauty and wellness concept store called Atomica, which it plans to roll out in major cities this year. Wesfarmers Health partnered with branding and design agency Houston Group to design the inaugural Atomica store. per cent to $5.62

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Adore Beauty to open first brick-and-mortar store

Inside Retail

Online beauty retailer Adore Beauty will open its first brick-and-mortar store in Westfield Southland in Melbourne this weekend. The new boutique will provide customers with a digital skin analysis, a curated range of Adores more than 300 beauty brands, and an in-store beauty service experience.

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Best Practices for Health and Beauty Displays to Maximize ROI

Creative Displays Now

Health and beauty displays act as your company’s in-store ambassadors, showing shoppers what your brand stands for and the benefits of using your products. Incorporate Interactive Elements Health and beauty displays should make shoppers feel excited and included.