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How Supreme balances price point and prestige to win over streetwear fans

Inside Retail

According to him, the brand was attracted to the city’s vibe, and that was more of a pulling factor than just trying to break into a new market. The post How Supreme balances price point and prestige to win over streetwear fans appeared first on Inside Retail.

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Meet Daniel Broderick, a New Yorker helming New Era’s APAC operations

Inside Retail

The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My He strives to strike a balance that resonates with both the brand’s heritage and the local market preferences.

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G’day USA: What’s driving the wave of Aussie brands taking on American retail

Inside Retail

Melissa Minkow, a director of the retail strategy at CI&T, noted that shoppers have become much more familiar with overseas brands due to the nature of social media and content consumption today. However, he warned that brands can’t simply rely on selling quality products to capture American consumers’ attention. “It’s

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“Lead with heart”: Malaysia’s Vivy Yusof talks Barbie x Duck collab

Inside Retail

She revealed that Duck invests a lot more marketing into collaborations,so she expects them to generate more revenue than normal collections. According to her, the partnership with Mattel very much aligns with Duck’s ethos of celebrating life’s adventures, particularly with its target market – women.

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The metaverse is coming to Hong Kong: Meta unveils its grand vision for the future

Inside Retail

The social media giant also just announced it will be launching a digital clothing store where customers can purchase designer outfits for their avatars from brands such as Balenciaga, Prada and Thom Browne. Chen explained that building the metaverse will be a collective effort that involves multiple stakeholders of the society.

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Navigating The Digital Shift In Pre-Owned Retail: A Guide For Small Businesses

RetailMinded

From understanding who’s gonna buy your stuff to making sales on social media without breaking a sweat, we’ll show you how to turn your virtual ‘Open’ sign into ‘Sorry; We’re Popular.’ Step 1: Really Understand Your Target Market Here’s the scoop on getting real with your target market.

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Store Design And Instagrammable Age: Inside The Mind Of The Millennial Shoppers

Greater Group

In today’s fast-changing retail landscape, “ Instagrammable moments ” are now part of many retail design briefs, where clients are requesting myself and my team to consider social media platforms when designing retail projects. HOW TO CAPTURE THE MILLENNIAL MARKET? Case Study: New Balance (Tokyo). CONSISTENT BRANDING.

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