article thumbnail

Day two at NRF: Pattern Beauty, Tommy Hilfiger and the power of storytelling

Inside Retail

If you don’t have your narrative set, someone else will tell your story, said Katie Welch, the chief marketing officer of Rare Beauty. Ross wanted to find a haircare brand that carried products suited to a wide variety of hair textures that were also marketed and presented in a quality manner.

Pattern 289
article thumbnail

AI-powered inventory: The smarter way to balance stock and boost sales

Inside Retail

Managing inventory in hard goods retail is a constant balancing act. Slow response to market shifts: Market trends, customer demand and supply chain issues shift quickly static models cant keep up. Example: A national home appliance retailer struggled to balance stock between stores and online.

Balance 130
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How LSKD’S PR powerhouse Bree Masters balanced a retail career and Olympic dream

Inside Retail

I transitioned to a retail sales role at Under Armour where my interest in marketing grew through interactions with the head office team during product talks. That curiosity led me to pursue a Bachelor of Communications majoring in marketing and PR – I didn’t even know what PR was when I started. I also lead TV and billboard campaigns.

Balance 130
article thumbnail

Moleskine’s CEO on how the brand balances heritage with smart innovation

Inside Retail

Strengthening presence in key Asian markets Asia has emerged as a focal point for Moleskines global expansion. We are prioritising growth in key markets such as Singapore and Thailand within Southeast Asia by expanding our physical presence and enhancing our digital touchpoints, Christophe Archaimbault, CEO at Moleskine, told Inside Retail.

Balance 130
article thumbnail

eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. The future of retail is closer than you think - 2025 will be here before you know it.

article thumbnail

New Balance opens its largest UCC Australia store yet

Inside Retail

New Balance has opened its largest Australian shoe store in Melbourne Central, marking its third UCC concept store as it expands in the country. The post New Balance opens its largest UCC Australia store yet appeared first on Inside Retail Australia. ” The company intends to open two more stores in Australia later this year. .

Balance 266
article thumbnail

New Balance bottles its scent and enters the beauty space with Grey Store

Inside Retail

New Balance has entered the beauty market in celebration of opening a premium direct-to-consumer retail store in Australia this December and it smells like luxury on and off the court for the apparel brand. It is set to open on December 19 on Sydney’s luxury retail strip George Street and offers a premium retail experience.

Balance 264