Remove Balance Remove Customer Engagement Remove Promotion
article thumbnail

Robots in retail: Balancing automation with the human touch

Inside Retail

In contrast, when robots are used correctly to add a sense of competitive advantage to staff, workers are liberated from repetitive tasks and given the freedom to engage creatively, whether that’s designing in-store displays, creating engaging promotions, or coming up with fresh ideas to enhance the customer experience.

Balance 130
article thumbnail

Retail’s returns challenge: How to balance customer demands and overheads

Inside Retail

Pope suggested retailers can try to reduce returns – and thus their costs – by ensuring listings online are as detailed as possible and promoting customer reviews. So retailers really need to be careful with what they are promoting to ensure it does not conflict with their messaging.” But people are also attuned to greenwashing.

Balance 234
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Retail’s returns challenge: How to balance customer demands and overheads

Inside Retail

Pope suggested retailers can try to reduce returns – and thus their costs – by ensuring listings online are as detailed as possible and promoting customer reviews. So retailers really need to be careful with what they are promoting to ensure it does not conflict with their messaging.” But people are also attuned to greenwashing.

Balance 130
article thumbnail

Harnessing Sustainable Luxury Pop-Up Stores

Retail Focus

True luxury is characterised by durability and timeless design, often incorporating practices such as recycling materials, providing repair services, and promoting the resale of second-hand luxury goods. However, balancing exclusivity with sustainability presents a challenge for luxury brands.

article thumbnail

Business Growth through Digital Transformation: The Case of Premium and Luxury Brands

Retail Focus

In this quest for the perfect balance between tradition and innovation, the premium and luxury sector represents a compelling case study that mirrors the challenges and potential transformations facing industries across the globe. The brand leverages these channels for product launches, brand campaigns, and customer engagement.

article thumbnail

Navigating the fine line between AI, personalisation and engagement

Inside Retail

An obvious example would be a customer who previously bought intimate products or medical supplies, and might be uncomfortable with a human or bot “remembering” this and referring to it directly in a chat or indirectly through product recommendations and promotions. It is critical to get the technology right.

article thumbnail

Gamification can revolutionise retailers’ loyalty strategies

Inside Retail

With the value of mixing in-person and online loyalty initiatives already well recognised, gamification is the new tool to encourage engagement outside stores, inspiring customers, revealing new products and ultimately, increasing sales. What is gamification? What are the best practices in loyalty gamification?

Strategy 130