Retail Focus

DECEMBER 12, 2023

Product displays are transformed with a festive twist, featuring Christmas-themed versions that not only promote offers but also connect products to the joyful and gift-giving spirit of the season. They go beyond promoting products; they create lasting memories and emotional resonances.

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Retail Focus

APRIL 4, 2024

In this quest for the perfect balance between tradition and innovation, the premium and luxury sector represents a compelling case study that mirrors the challenges and potential transformations facing industries across the globe. The brand leverages these channels for product launches, brand campaigns, and customer engagement.

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Creative Displays Now

OCTOBER 31, 2024

Balance heavier or larger items with lighter or smaller items. Tell a Story A well-crafted retail display can serve as a powerful storytelling tool that engages customers on an emotional level. Local events: Create themed displays around local events, such as major sporting events, to enhance relevance and engagement.

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Inside Retail

MAY 21, 2024

At the moment our focus is providing a seamless customer experience online and in-store,” Woods said. “We In addition to flexible scheduling, the business has found its commitment to local manufacturing and sustainability, alongside in-house promotion opportunities, have helped it attract great people. “We

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Inside Retail

DECEMBER 14, 2023

An obvious example would be a customer who previously bought intimate products or medical supplies, and might be uncomfortable with a human or bot “remembering” this and referring to it directly in a chat or indirectly through product recommendations and promotions. It is critical to get the technology right.

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Inside Retail

NOVEMBER 29, 2023

With the value of mixing in-person and online loyalty initiatives already well recognised, gamification is the new tool to encourage engagement outside stores, inspiring customers, revealing new products and ultimately, increasing sales. What is gamification? What are the best practices in loyalty gamification?

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Inside Retail

MAY 21, 2024

At the moment our focus is providing a seamless customer experience online and in-store,” Woods said. “We In addition to flexible scheduling, the business has found its commitment to local manufacturing and sustainability, alongside in-house promotion opportunities, have helped it attract great people. “We

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Creative Displays Now

JANUARY 2, 2025

For example, displays promoting snowboards, gloves and skiing equipment would entice passersby in winter. Create a balanced look that’s not too busy and allows customers to gauge what it’s about at first glance. Shoppers tend to purchase items they can use together, which allows shops to easily cross-promote.

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Inside Retail

OCTOBER 7, 2024

The Australian-owned business has spent more than a decade refining and perfecting its enterprise-level digital marketing platform, Distributed Customer Engagement. Users can measure the impact of marketing activities on sales, knowing exactly which promotions perform best and what the most profitable customer segments are.

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CRP

NOVEMBER 25, 2024

For example, reusable totes or decorative boxes can give customers utility while keeping your brand top-of-mind. This interaction can spark excitement, promote social sharing, and be used as a tool for organic growth. This keeps customers engaged, and drives repeat purchases even after they’ve received the product.

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Creative Displays Now

OCTOBER 31, 2024

The unboxing experience also matters to consumers — if opening the packaging feels special, they are more likely to become loyal customers or share their experience online. The Role of Packaging in Brand Identity The role of packaging in brand identity is multifaceted and critical to how consumers perceive and engage with a brand.

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Inside Retail

DECEMBER 18, 2023

At the big end of town, Woolies X, with its embedded Quantium research is driving the customer data revolution for team green, while Wesfarmers’ OneDigital promises to play catch up and unleash the power of Flybuys with a huge commitment in talent and marketing (what about that AFL Grand Final budget).

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Inside Retail

FEBRUARY 26, 2024

He’s been able to sustain his longevity in the business through listening to his customers over the decades while successfully leading them through different eras of style,” Jian DeLeon, men’s fashion director for Nordstrom, commented. At the end of the day, we’re both fully invested in helping customers look great and feel their best.”.

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Jahabow

JULY 14, 2023

Creating and executing a robust visual merchandising strategy is about striking a balance between your products and how their showcasing; If you aren’t including display cases throughout your store, you are missing out. Display cases allow you to arrange your products aesthetically pleasingly while keeping everything safe and secure.

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Creative Displays Now

MARCH 4, 2024

In-store marketing: These are the marketing collateral and techniques businesses use to promote their products within a physical environment. There are many avenues to promote your products to potential warm leads. Another way to incentivize loyal customers is by introducing referral campaigns. Focus on website responsiveness.

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Retail Insider

JUNE 24, 2021

A current example of this is balancing the trade-off between continued investments in the core business and that of innovating our customer experience and expanding into new geographies. We will continue to scale up Live Styling over the coming year, making it available to a wider UK audience.

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Parcel Pending

MAY 3, 2023

This includes product suggestions, sizing information, and smart cross-sells as part of the overall customer experience. 6 Immersive and Experiential Shopping With shopping now happening anytime and anywhere, 82% of global brands said delivering experiential value for customers is a crucial need for 2023.

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Inside Retail

FEBRUARY 9, 2022

When considering how to orient the organisation around the customer, it’s critical to look closely at how business performance KPIs are linked to customer success metrics – from the top down.

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