Inside Retail

JUNE 1, 2023

Growing consumer expectations of free delivery and free returns are placing pressure on retailers who on one hand recognise customer demand, but on the other are trying to reduce their operating costs. Others might order two or three sizes of the same item and return the ones that don’t fit. “It’s

Balance 234

Balance Promotion Strategy Consumer 234

Inside Retail

JUNE 1, 2023

Growing consumer expectations of free delivery and free returns are placing pressure on retailers who on one hand recognise customer demand, but on the other are trying to reduce their operating costs. Others might order two or three sizes of the same item and return the ones that don’t fit. “It’s

Balance 130

Balance Promotion Strategy Consumer 130

Retail Focus

APRIL 4, 2024

For decades, these brands, whether in fashion, automotive, hospitality, or any other domain, have held a steadfast position at the pinnacle of their respective industries. They have harnessed digital strategies to expand their reach, engage with new audiences, and uphold their prestige.

Social Media 147

Social Media Strategy Balance Engagement 147

Inside Retail

DECEMBER 14, 2023

Data analytics and AI can also detect wider patterns in customer data to predict how an individual customer might behave in the future. Even if they haven’t bought a product yet, the behaviour of other customers may indicate that they will. Recommendation engines are believed to drive up to 35 per cent of Amazon’s sales.

Engagement 130

Engagement Line Pattern Balance 130

Retail Focus

DECEMBER 12, 2023

During Christmas, when the ingenuity and artistic flair invested in window displays reach an unprecedented zenith, this role shines even more brightly than it does in any other season. They go beyond promoting products; they create lasting memories and emotional resonances.

Art 264

Art Display Light Curate 264

Creative Displays Now

MARCH 4, 2024

In-store marketing: These are the marketing collateral and techniques businesses use to promote their products within a physical environment. Engage online with your audience. There are many avenues to promote your products to potential warm leads. Another way to incentivize loyal customers is by introducing referral campaigns.

Retail Marketing 52

Retail Marketing Strategy Marketing Social Media 52

Inside Retail

FEBRUARY 9, 2022

When considering how to orient the organisation around the customer, it’s critical to look closely at how business performance KPIs are linked to customer success metrics – from the top down.

Engagement 130

Engagement Beauty and Health Social Media Flow 130