Remove Balance Remove Consumer Electronics Remove Strategy
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Retail Roulette – Why Black Friday and Cyber Monday discounts are a complete gamble for retailers and consumers alike

Retail Focus

Experts from retail marketing consultancy Gekko have utilised their GWS Price Analysis Tool to do the heavy lifting, crunching the numbers to analyse average prices in categories including consumer electronic products and household goods, across major retailers, including AO, Argos, Currys, Harvey Norman, and John Lewis.

Consumer 262
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Why retail media has become the next big tool in performance marketing

Inside Retail

For brands selling through third-party retailers in categories like FMCG or consumer electronics, retail media allows you to tap into rich purchasing signals, boost visibility and improve conversion rates. We can deliver a brand or retailer’s message across an entire ecosystem, right down to the actual point of sale.

Marketing 277
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Retail is back, but have your customers changed?

Inside Retail

What happens from here remains uncertain, but picking up on signals about consumers’ current and future needs can allow retailers to create further momentum or adjust their strategies. Shoppers in the consumer electronics segment reported a similar sentiment. Local economy at the forefront.

Consumer 279
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Dick Smith, Burger King, David Jones: Is it third time lucky for Anchorage?

Inside Retail

Anchorage struck gold with the $20 million acquisition of the Dick Smith consumer electronics chain from Woolworths Group in November 2012. Woolworths had written off more than $420 million restructuring the business, which was Australia’s largest consumer electronics chain by store count. No more balance sheet shuffle .

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Selling Products in Asia – Interview with Unlock APAC

Retail Bound

We work with a range of industries, from consumer electronics to lifestyle products, and specialize in both offline retail and e-commerce strategies tailored to the unique dynamics of the region. Unlike Western markets, APAC encompasses a wide range of cultures, languages, and consumer preferences.