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Retail Roulette – Why Black Friday and Cyber Monday discounts are a complete gamble for retailers and consumers alike

Retail Focus

Forget deal or no deal, it’s more like deal or disappointment for consumers, leaving much to be desired in terms of results for retailers. The approach of offering fewer products while increasing promotional impact reflects how a retailer like Currys is refining its strategy to balance consumer preferences with enticing deals to consumers.

Consumer 262
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Why retail media has become the next big tool in performance marketing

Inside Retail

“Right now, we’re seeing a once-in-a-generation shift that is opening the doors to a major new advertising opportunity for retailers and brands,” explains Troy Townsend, co-founder and chief innovation officer at The Pistol , a leader in marketing technologies and services.

Marketing 277
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Retail is back, but have your customers changed?

Inside Retail

In the case of books, media, and gaming, 48 per cent of consumers say they are now unlikely to revert to the way they shopped pre-pandemic, up from 44 per cent six months ago. Shoppers in the consumer electronics segment reported a similar sentiment. The article refers to data sourced from an online survey of 5,639 consumers.

Consumer 279
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Dick Smith, Burger King, David Jones: Is it third time lucky for Anchorage?

Inside Retail

Anchorage struck gold with the $20 million acquisition of the Dick Smith consumer electronics chain from Woolworths Group in November 2012. Woolworths had written off more than $420 million restructuring the business, which was Australia’s largest consumer electronics chain by store count. No more balance sheet shuffle .

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What consumers really think about brands’ social purpose

Inside Retail

While only a small number of consumers said social purpose was their top purchasing priority, 45 per cent say they are proud to be associated with brands that share their values and many actively seek them out. Balancing purpose and profit. All analysis and views of future market conditions are solely those of the Commonwealth Bank. .

Consumer 147
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Selling Products in Asia – Interview with Unlock APAC

Retail Bound

Unlock APAC is a market-entry consultancy agency that focuses on helping innovative brands launch and scale their presence across the Asia-Pacific (APAC) region. I also manage relationships with key stakeholders, including distributors, retailers, and local market experts, ensuring that our partners have a seamless and effective launch.

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In Milan, V12 Design is getting ready to service clients in the Space Economy

Design Wanted

Over the years, Cometti and his team have built strong collaborations with leading companies spanning consumer electronics, automotive, lighting, fashion and furniture, all of which hold value when it comes to design in the Space Economy. Valerio Cometti @ TEDxBergamo21 – © TEDxBergamo21.

Space 98