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M-Cube launches M-Lab, its exclusive music catalogue to spearhead emotive retail experiences

Retail Focus

The catalogue is designed to align with the specific needs of each target market, with custom-made playlists that help establish a consistent and unique atmosphere, increasing customers’ emotional engagement and connection to the retail space.

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Best Practices for Health and Beauty Displays to Maximize ROI

Creative Displays Now

Makeup artists providing quick demos or sharing pamphlets with reviews or before-and-after shots are all excellent ways to remove doubts and reassure shoppers before committing to the purchase. Use data to improve your product marketing, and don’t be afraid to take advantage of global and local trends.

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Meet Daniel Broderick, a New Yorker helming New Era’s APAC operations

Inside Retail

The brand also invested in targeted marketing campaigns, leveraging social media and celebrity endorsements to engage with a younger demographic. “My By analysing market research, consumer surveys, and sales data, they can identify patterns, preferences, and emerging trends.

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Fine jewellery in your 50s: Meet the matriarch proving age is just a number

Inside Retail

Expanding a fine jewellery brand into new markets involves a strategic, multifaceted approach that carefully considers the unique characteristics and needs of each target market,” Angus said. It fosters a sense of community and strengthens the brand presence in targeted markets”.

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Why cosmetics-maker Atelier is launching ‘shark tank’ for beauty brands

Inside Retail

Larger brands may not be able to justify going after a smaller target market or a niche, Benson argued, and said that there were opportunities all over beauty for smaller players to exploit. Representation within beauty is a huge talking point, and a point of friction within the market,” Benson said.

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How Supreme balances price point and prestige to win over streetwear fans

Inside Retail

According to him, the brand was attracted to the city’s vibe, and that was more of a pulling factor than just trying to break into a new market. Little details She also thinks Supreme is on to a winning formula by collaborating with well-respected local artists.

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From Shein to Chanel: Why we’re in the age of pop-ups

Inside Retail

A good example of this, she said, is Louis Vuitton’s ‘200 Trunks, 200 Visionaries’ exhibition, in which the luxury leather goods brand invited global artists, designers, architects and other figures to reimagine its iconic trunk in celebration of founder Louis Vuitton’s 200th birthday last year.