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Lvly’s Soniya Cooper on customer-conscious marketing, love and retail

Inside Retail

The in-store activations are a great way to bring Lvly; a pureplay e-commerce brand into physical retail stores in key locations nationally. SC: Weve noticed a continuing increase in personalisation, which is what really sets Lvly apart from other flower and gifting brands. Why do you think this is?

Marketing 147
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The Labubu effect: How Pop Mart is leading the blind box economy

Inside Retail

The brand has also rapidly expanded its presence in this market, including two major locations in Bangkok and Vietnam’s tourist hotspot Ba Na Hills. The inherent unpredictability of these items replicates the thrill of receiving an unanticipated gift. Pop Mart posted 478.3

Artistic 130
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Four new flagships for Seven Dials

Retail Focus

Minimalistic clothing brand, Absence of Colour, lifestyle brand, Rockett St George, independent watch retailer, Mr Jones Watches, and a creative activation run by community organisation, My Runway Group, have joined Seven Dials’ diverse array of creative and aspirational brands, located in the heart of London’s West End. .

Curate 296
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How Axel Arigato designs its stores to be like art galleries and raves

Inside Retail

The brand has steadily expanded from a direct-to-consumer model to global operations, with several bricks-and-mortar locations and a wide range of online and physical retail partners including Ssense, Farfetch, Luisa Via Roma and Revolve. Once we’ve achieved that, we’d love to explore other locations in the US.

Art 130
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Pop Mart opens largest store in Australia

Inside Retail

Pop Mart also has operations in Melbourne, where its first Australian store is located.

Art 264
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Libby Blakey Design opens seasonal store on Kings Road

Retail Focus

The space also doubles as an interior store, selling beautiful curated, individual, and unique decorative objet d’art, antiques and gifts including soft furnishings, paintings, lamps, books, ceramics, and glass. Founder and Owner, Libby Blakey added: “This location feels like our second home and essentially our London flagship.

Design 162
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How newsagents are reinventing to stay relevant

Inside Retail

Anglesea News & Lotto is a 40+ year old newsagency located on the famous Great Ocean Road in Victoria. We are proud to have increased our locally produced and Australian made products and that we’re supporting local artists and designers and have incorporated these items with the traditional newsagency products,” she said.

Outdoor 246