Remove Artistic Remove Engagement Remove Gifts
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The Labubu effect: How Pop Mart is leading the blind box economy

Inside Retail

This isn’t just a form of brand promotion but a powerful way to attract fan engagement through individuality and storytelling,” she added. The inherent unpredictability of these items replicates the thrill of receiving an unanticipated gift. Emerging markets Global expansion is now a major growth driver for the business.

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Opinion: Say hello to the new face of beauty retail

Inside Retail

Many beauty retailers are reliant on physical experiences, but as we remain in lockdown, savvy brands are reimagining how to deliver new engaging experiences virtually by leveraging new technologies. Small Gestures’ is a feature that allows TikTok users in the US to send promotional gifts and treats to their contacts. Valued at USD $3.73

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Mys Tyler’s in-app collaboration hub helps brands embrace diversity

Inside Retail

The Contributor Hub seeks to make it easier for brands to interact with minority artists and a diverse range of talent, and it stems from research Mys Tyler performed mid-last year highlighting the lack of representation perceived by Australian women in fashion advertising. Collaborations might be for cash or in exchange for gifts.

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What retailers can learn from Australia Post’s clever new concept store

Inside Retail

But the random mixture of gifting and gadgets, impulse buys and small electrical appliances has never found its purpose — as attested by the always-present clearance bins and yellow tickets. And yet every site has its own floor space left over to retail. The overriding sense is of a retail experience that is current, curated and cool.

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National Indigenous Art Fair returns this weekend

Inside Retail

Peter Cooley, CEO of First Hand Solutions Aboriginal Corporation, organisers of the art fair, said the event is designed to welcome, educate and engage visitors. It’s an occasion to meet remote community artists and hear their stories.

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Elevating the Festive Season: The Significance of Luxury Pop-Up Stores During Christmas

Retail Focus

The holiday season’s magical air of celebration and joy influences how people shop and engage with brands. Furthermore, I assess their impact on the visibility of a brand, customer engagement, and overall success. Senior retail consultant at Univers Retail | Published author | Visiting lecturer.

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The Art and Business of Christmas Windows in Retail

Retail Focus

During Christmas, when the ingenuity and artistic flair invested in window displays reach an unprecedented zenith, this role shines even more brightly than it does in any other season. Retailers who incorporate interactive elements can encourage passersby to engage with the scene, which enhances the overall experience and makes it memorable.

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