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Mastering customer engagement: The key to retail and e-commerce success

Inside Retail

In today’s hyper-competitive landscape, mastering customer engagement isn’t just an option – it’s essential for survival and growth. In this article, we explore key strategies shaping the future of retail and e-commerce, including: Anticipating the future of retail and e-commerce. Collaboration: The fuel for success.

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‘Horrific, criminal conduct’: Ebay fined $4.5 million for terrorising critics

Inside Retail

“Ebay engaged in absolutely horrific, criminal conduct,” acting US Attorney Joshua Levy said in a statement. Some of their articles upset Ebay executives at the time. The Steiners operate a website named EcommerceBytes covering news about players in the e-commerce industry.

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Crafting A Unique Brand Identity And Customer Engagement In Retail

RetailMinded

Welcome to the world of crafting a unique brand identity and customer engagement in retail. In this article, we will explore the art and science behind creating a retail experience that not only stands out but also forges deep connections with your customers. A story that captivates your senses and entices you to become a part of it.

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Retention and loyalty – how to grow when the market is down

Inside Retail

To give you a glimpse of what you can expect from this year’s report, we are sharing selected articles over the coming weeks. Customer loyalty is an ongoing relationship with your shopper, ultimately demonstrated by how willing they are to engage with and repeatedly purchase from you versus your competitors.

Marketing 290
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Gucci Garden: The rise of gaming in fashion storytelling

Inside Retail

The remarkable engagement games offer as a medium is only just being realised. Humans, by nature, engage in play, and games are a structured form of play. Storytelling through games may hold the key for fashion brands to portray their stories through new and interactive mediums that are engaging and inspiring.

Fashion 241
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The Olympic opportunity: How brands can sustain their momentum beyond the Games

Inside Retail

This article delves into the psychological effects of the Olympics, explores how they influence consumer behaviour and provides insights into what retailers can do to capture and extend the positive sentiments the 2024 Olympic Games in Paris will generate. Let’s break some of them down and look at a few examples more closely.

Unity 260
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The power of Invisible PR in retail

Inside Retail

This article aims to shed light on the core of this frequently overlooked phenomenon, emphasising its importance, methodologies for assessment and implementation, and effects on the retail industry. Employee engagement and development: The frontline staff represents the brand and plays the crucial role in shaping the customer experience.