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French outdoor adventure and lifestyle brand Salomon has recently become a staple of style-conscious sneakerheads, despite traditionally being known for its functional hiking and trail apparel. I see the opportunity for growth in several key categories.” In winter sports and snowboarding is a key growth opportunity for the brand.”
Tiger Mist sells clothing via socialmedia, predominantly targeting younger consumers. The post Apparel retailer Tiger Mist fined for misleading consumers over returns appeared first on Inside Retail. Consumers have the same rights whether they make a purchase online or in-store.
Tiger Mist sells clothing via socialmedia, predominantly targeting younger consumers. The post Apparel retailer Tiger Mist fined for misleading consumers over returns appeared first on Inside Retail. Consumers have the same rights whether they make a purchase online or in-store.
With the launch of SA1NT Layers, Former 2XU owner Aidan Clarke has gone back to his roots, with a renewed focus on performance and recovery sportswear apparel. We have evolved our moto jeans and fabrics no less than six times, and this obsession to set the standard and keep raising the bar is now driving us to stand out in sports apparel.
billion), and fashion and apparel ($9.6 Five billion people now use socialmedia, and retailers cant ignore the progressive shift to shopping on social channels. The earlier a business can learn to stand out via social, the better they will be positioned in the years to come. The report says 9.8
Jeanswest executive general manager Anne Natale said the old-school apparel retail mindset of dropping a campaign or a promotion every month needs to change and greater emphasis must be placed on communicating a products value proposition to the customer. Is socialmedia the answer?
A survey by software broker Capterra showed 78 per cent research products on platforms like TikTok before purchasing and 54 per cent have shopped directly through socialmedia apps; however, the Love Song survey by Live Nation found that 83 per cent prioritise real-world experiences over digital ones.
Social commerce – shopping on socialmedia platforms – is expected to reach US$1.2 McKinsey & Co stated in mid-2022 that social commerce comprised more than 13 per cent of China’s total e-commerce sales. Apparel, beauty, health and wellness were the biggest beneficiaries at that time. trillion ($1.9
This figure includes the loss of local retail businesses, such as apparel retailer Elyse Walker’s flagship location in the Pacific Palisades, which have burned down entirely, and the disruption of national businesses like Nuuly, which have paused operations in Los Angeles for the foreseeable future.
The group is also launching new businesses in 2023 to further drive growth, including National Geographic Apparel in partnership with Disney. “We The post Why General Pants is looking to stores, socialmedia to grow in 2023 appeared first on Inside Retail. Download here.
Owned by parent company Retail Apparel Group, the company says the launch comes after market research identified a “major gap” in the market for men who consider themselves ‘plus-size’. To help plus-sized men find good-value fashion, menswear label Connor has launched AXL+Co into the Australian market.
Once positioned at the pinnacle of the American apparel industry, the BCBG Max Azria Group faced a series of fiscal and operational difficulties, which led it to file for Chapter 11 bankruptcy protection on February 28, 2017. The new partnerships with G-III Apparel Group and JS Group seem to be an attempt to revive the fortunes of the brands.
” By offering a highly exclusive range, Ikea has sought to generated buzz and excitement around its launch on socialmedia, pointed out Miranda. Alternatively, they may become the innovators in apparel trends, and develop ongoing collections such as the H&M designer capsule ranges,” she observed.
At the same younger shoppers are much more inclined to shop in-store for more fun products such as apparel, media and electronics products. For example, Shein is disproportionately shopped by Gen Zers, thanks to the retailer’s wide array of trendy styles at competitive prices and successful socialmedia marketing strategies.
While the typeface might not have changed, over the past three years, Banana Republic has successfully evolved into a fashion brand for the modern socialmedia era. Building a legacy with a lifestyle brand Now, Banana Republic is diversifying its portfolio with other product segments beyond apparel and accessories.
Consumer interest in retail third spaces American apparel and accessories brand Coach recently opened a Coach Coffee Shop within the Jersey Shore Premium Outlets. It is now a place that offers moments of respite and discovery that online shopping cannot replicate.
The most valuable apparel brand in the world has its sights set on being prepared for shoppers in online virtual environments. These trademarks will come into effect only when virtual apparel and accessories are in commercial use. In this way, the most valuable apparel brand in the world will continue to dominate.
It’s no surprise that the largest sports apparel brand in the world, Nike, has bridged the physical and digital divide. It’s one of the first major apparel projects to incorporate both digital and physical elements. We’re starting to see NFC tags emerge more in apparel.
Consumer demand has evolved beyond conventional music purchases to encompass a diverse range of products, including limited-edition collectibles, branded apparel, and beauty product collaborations. As the K-pop industry continues to boom, merchandising has become increasingly lucrative.
The premium athletic apparel company, distinguished by its high-end yoga wear, demonstrated robust performance with a 21 per cent increase in comparable store sales across mainland China during the second quarter, achieving net revenue of $314.2 Daxue Consulting said Chinese socialmedia is buzzing with people enjoying summer sports.
Statista has reported that the global value of social commerce will grow from US$1.3 In late 2023, Salesforce reported that 59 per cent of consumers had shopped on socialmedia, a massive jump from 15 per cent in 2021. Furthermore, it reported that half of shoppers are now using socialmedia as their primary discovery channel.
As I listened to customer feedback, I made a strategic shift, pivoting the company towards apparel, and that’s when sales really took off! IR : You seem to have an amazing ability to leverage socialmedia and partnerships to drive growth. AC: Socialmedia is my passion. I had zero mentors to learn from.
He was previously GM of Retail Apparel Group’s menswear brand Yd, where he led a brand transformation alongside Jeremy Taylor. Omnichannel marketing From a digital perspective, Dusk is investing in socialmedia marketing and upgrading its online store. Yakubson joined Dusk just over a year ago, in October last year.
All eyes are on Canadian athletic apparel brand Lululemon, after it was fined for selling poor quality down-feather vests in China. The Canadian team’s maple-red Lululemon jackets became a hot topic on Chinese socialmedia platform Weibo and quickly sold out on the brand’s local website after the opening ceremony.
Earlier this month, popular US-based intimates brand Parade was acquired by Ariela & Associates International (AAI), a global manufacturer of branded and private-label apparel. To maintain the brand’s legacy, AAI will need to avoid watering down the brand’s essence for something that may be considered more mainstream.
Socialmedia shapes wedding retail Christina Wettstein is the co-founder of bridal retail companies Melange de Blanc and Coterie White and has been in the wedding apparel industry for over 17 years. She has observed an increased interest in gown customisation services, largely thanks to socialmedia.
By segment, Zheng disclosed, we expect the hard luxury segment (comprising luxury jewelry and watch sales) to lose market share in 2025, at an estimated 31 per cent, while soft luxury (comprising apparel, footwear and accessories, such as handbags and belts) will gain share in 2025, reaching 41 per cent.
Tools such as mystery shopping, analysis of socialmedia feedback, and customer journey mapping are indispensable in capturing the more subtle aspects of brand perception. In today’s digital age, where online reviews and socialmedia amplify customer voices, even small slips in Invisible PR can escalate into major crises.
IR : Can you discuss your socialmedia strategy? KS: In my own life, I’m not a socialmedia-active person. I think a modern business necessitates you to have a socialmedia presence because that’s how people discover you and find out what’s happening. But running a business is completely different.
The growth experienced by CSB can be felt industry-wide as the demand for active apparel in the Australian market proves insatiable. billion is expected to be generated by women’s sports apparel. Australia’s sportswear industry is worth $8.5 billion, according to 2020 data that was released in 2022 by GlobalData. billion by 2025.
per cent forecast growth in non-sportswear apparel and footwear, according to data from Euromonitor. It reported selling around $7 billion across footwear and apparel in Greater China in its 2023 fiscal year. By comparison, Nike’s sales in the Greater China market rose 4.5
On July 1 Australian women’s apparel retailer Witchery unveiled its rebrand – only for consumers to learn that it had reduced its plus-size offering from a size 20 to a size 18. The deep irony that the collection was titled ‘Bold Awakening’ was not lost on anyone.
Disney announced that over the next year, it will focus on its website revamp by providing a more seamless, personalised and franchise-focused e-commerce experience through its online ShopDisney platform, which will be integrated with its Disney Parks apps and socialmedia platforms.
Rcycl collection boxes will be installed throughout Mirvac shopping centres, allowing customers to drop off apparel they can longer wear or no longer want. These numbers will then be shared on our centre websites and socialmedia pages for our shoppers to see their impact.”
People purchase merchandise, sports equipment and apparel to show support for their favourite teams, sports and athletes. From Team Great Britain apparel to Olympic mascots, consumers eagerly bought items to commemorate the event. This led to a 12 per cent increase in sales and a 25 per cent rise in socialmedia engagement.
Pearson sees apparel, homewares and toys as being “destination” categories for Target, where it not only can compete against other value retailers on quality and price, but take market share off of premium specialty stores. It has also improved marketing its products through socialmedia and other digital channels.
Bandit – a running apparel company from New York – recently opened The Running Room. We are all searching for entertainment, fun and joy with many top-performing brands on socialmedia tapping into this desire. It’s a part-retail experience, part café, part-community centre. AKA: a ‘third place’.
As the world’s most valuable apparel brand, Nike dominates in clothing, sneakers and culture, from high quality performance wear for elite athletes to limited release sneakers that people line up for overnight. Nike even analyses the data I load into the Nike Run Club app each morning, which tracks distance, location, average pace and time.
From humble beginnings as a fitness-focused apparel brand to a global business with a rapidly growing retail network, Staxs journey showcases the power of community engagement, strategic product evolution, and adaptability in a dynamic market. Were going to have a completely new presentation of how we do socialmedia, Matilda explained.
With more than 20,000 SKUs across homewares, toys, pet accessories and apparel, Anko-branded products represent 85 per cent of the stock in Kmart stores and have been purchased by a whopping 90 per cent of Australian households. They actually started to push the brand through socialmedia in those markets.
The FTC continues its pursuit of deceptive Made in USA claims, this time with allegations that company Lions Not Sheep and its owner, Sean Whalen, marketed apparel as being “Made in USA,” “Made in America,” “100% AMERICAN MADE,” and “BEST DAMN AMERICAN MADE GEAR ON THE PLANET” when in fact the products were made in China.
Consumers will also find various examples of retailers or brands launching limited-edition Pride collections, from rainbow-coloured apparel to children’s books featuring an inclusive array of familial set-ups, online and in-store. The influencer Kim Chi referenced was Dylan Mulvaney, a popular socialmedia personality on TikTok.
The full Fortnite release includes apparel – the Fit Set – a pickaxe-like tool with a sneaker for the axe, a parasail purse glider, look wraps for weapons, free sprays unlocked via challenges and the ‘look’ emote. Also, players can visit the Strange Times featured hub via creative mode and walk around a virtual Balenciaga store.
These tactics also highlight the influence and impact socialmedia has on creating and converting demand. Also common on socialmedia feeds are people sharing the adventurous behavior of shoppers, as push turns to shove in order to get hold of items that fit. Here are some emerging facets of retail and e-commerce.
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