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Thankyou opens its first retail space, at Melbourne’s Emporium

Inside Retail

Lifestyle brand Thankyou has opened a 12-week pop-up called Inside Store in Melbourne’s CBD to increase consumer awareness of its newly relaunched product lines. Both lines were created with sustainability in mind, with natural solutions packaged in refillable bottles that do not detract from the brand’s simple style.

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Why fabric technology is the key to apparel brand Paire’s sustainable approach

Inside Retail

Fast forward to 2024, it has expanded into apparel while leading the retail industry in sustainability measures. The Australian brand has earned a name for itself in the retail space by innovating high-tech fabric for a better planet. Being sustainable should be the bottom line of every brand, it shouldn’t be a selling point.

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New Balance bottles its scent and enters the beauty space with Grey Store

Inside Retail

New Balance has entered the beauty market in celebration of opening a premium direct-to-consumer retail store in Australia this December and it smells like luxury on and off the court for the apparel brand. The post New Balance bottles its scent and enters the beauty space with Grey Store appeared first on Inside Retail Australia.

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NEXT in line at Sterling Mills as Affinity Outlets signs 14,000 sq ft of new Retail

Retail Focus

Affinity Sterling Mills Outlet has agreed deals with three new retailers, including Next Outlet, taking a combined 14,000 sq ft of retail space at the Scottish outlet shopping destination. The post NEXT in line at Sterling Mills as Affinity Outlets signs 14,000 sq ft of new Retail appeared first on Retail Focus - Retail Design.

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Comfort and compression: Skims brings innovation to men’s apparel

Inside Retail

Last week, multi-franchise mogul Kim Kardashian announced the latest addition to Skims, her shapewear and apparel line, with the launch of a new product range dubbed S k ims Men. The post Comfort and compression: Skims brings innovation to men’s apparel appeared first on Inside Retail Australia.

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How Both& is building an apparel brand for trans and non-binary consumers

Inside Retail

An untapped apparel market Consumer demand for gender-neutral clothing or unisex fashion styles has been growing in recent years. Also, many apparel brands that market themselves as being gender-inclusive simply sell baggy or oversized clothing that is not specifically designed to accommodate the needs of trans or nonbinary consumers.

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Modibodi was a pioneer in period underwear. Can it reinvent itself for Gen Z?

Inside Retail

If not entirely mainstream today, period underwear and other leakproof apparel are certainly more common than they were 10 years ago, so it’s not surprising that brands are starting to rethink how they advertise these products, too. Leakproof apparel is no longer niche, and our evolved brand identity reflects that.