Remove Advertising Remove Outdoor Remove Promotion
article thumbnail

Luxottica fined $1.5 million for spam law breaches

Inside Retail

“It is unacceptable to include advertising or promotional material if a customer has no way to opt out of receiving these messages.” Similar penalties were recently given to multiple retailers including Outdoor Supacentre and Kmart.

Outdoor 263
article thumbnail

MAPIC 2024: Highlights of the 2024 Edition

Retail Focus

With 50 acres of parks, the project aspires to build a community around four commitments: achieving zero carbon emissions, ensuring excellent connectivity, promoting sports and recreation, and creating a place where everyone can thrive. By 2029, the project is expected to deliver 3,400 homes.

Expansion 264
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Outdoor Advertising Terms Explained

Contra

What Is Outdoor Advertising? Outdoor advertising, also known as outdoor media, means any ad campaign that publicises your business’s products and services and is done outdoors. Now that we have cleared the main term, several other specific outdoor advertising terms can seem confusing or complicated.

article thumbnail

The Importance of Bus Wraps and Transit Advertising

Contra

The Importance of Bus Wraps and Transit Advertising 33 years ago, the world’s first total bus wrap was produced by Contra Vision® for the Pan Pacific Hotel in New Zealand. The impact of bus wraps and transit advertising cannot be overstated. Transit advertising extends beyond city limits.

article thumbnail

9 Best Transit Wrap Advertising Examples

Contra

There are no limits to creativity with a one-way vision window film since it allows you to extend your promotional graphics over the windows while still allowing passengers to see-through from the inside. Need more reasons to opt for a transit wrap advertising campaign? Transit Advertising Examples. Cadbury Double Decker Bus.

article thumbnail

Tennent’s celebrates summer of football with new campaign

Talking Retail

The campaign includes a short film starring Scottish football star Ryan Christie, as well as outdoor advertising across Scotland throughout the summer. More than one million promotional packs of Tennent’s Lager will be available in. This story continues at Tennent’s celebrates summer of football with new campaign.

Outdoor 75
article thumbnail

5 Reasons Why Online Ads Can’t Compete with Billboard & Motorway Advertising

Contra

What is Meant by ‘Billboard Advertising’? Billboard advertising refers to the use of large, outdoor advertising structures, such as billboards and hoardings, to promote a product, service or brand to a mass audience. They provide a visual impact that online ads can’t match.