Inside Retail

OCTOBER 13, 2021

Retailers are sitting on a golden opportunity to create revenue streams from assets they may not even appreciate they own, let alone recognise their true value. Retailers have an unprecedented opportunity to monetise their own assets. That’s the real big opportunity that we’re sitting on at the moment.

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Marketing Social Media Advertising Consumer Electronics 277

RetailMinded

FEBRUARY 20, 2023

Our tips for retail marketing will help you level up in 2023 for better sales and happier customers. Amplify Your Associates’ Reach via Social Marketing If you’re making the right hiring decisions, your sales associates should be prime examples of who you’d want as brand ambassadors.

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Inside Retail

NOVEMBER 21, 2022

By using future-focused insights, retailing marketers can evolve their strategies to stay abreast of change. A marketer’s crystal ball? For example, weighing up trends such as the super-inclusivity ushered in by the Black Lives Matter and #MeToo movements, and what this means for brands and how they advertise.

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Inside Retail

FEBRUARY 19, 2024

The campaign entitled ‘Got You Looking’ created by Dentsu and Love Media is a master brand approach, maybe even a masterclass, in retail marketing featuring bold images and videos. Ben Coulson, chief creative officer at Dentsu Creative, said, “We invoked the first law of advertising with this one, get noticed.

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Retail Focus

NOVEMBER 21, 2024

For vape juice brands, staying competitive in the retail market requires a deep understanding of the latest trends influencing sales. Brands are now experimenting with innovative flavour combinations and seasonal releases to stand out in a competitive market.

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Inside Retail

SEPTEMBER 3, 2024

Retailers are integrating AI with bricks-and-mortar shops and online platforms to give the shopping experience a remarkable transformation, enhancing both customer satisfaction and operational efficiency. Personalised recommendations: You can tailor marketing and product suggestions based on purchase history and browsing behaviour.

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Inside Retail

MAY 3, 2021

Brad Manuel is co-founder and CEO of Livewire Group, a company that specialises in marketing within the gaming ecosystem. He believes retail marketers have overlooked gaming due to its digital nature and confusion about how a digital property can drive people into stores. So, how does it work? ” Thriving categories.

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Inside Retail

MAY 5, 2022

Shoppers are using a multi-channel approach to satisfy their needs – and this seismic shift, from both a consumer as well as a marketing perspective, has seen a huge increase in competition across every marketing channel in the customer journey. . So, what are the solutions available for retailers under these conditions?

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Inside Retail

SEPTEMBER 17, 2023

Brands that had previously relied on bricks-and-mortar sales had to accelerate their e-commerce strategies, TikTok became an extremely effective advertising and marketing tool, and certain retail categories like travel retail saw their sales drop virtually overnight. The market is expected to grow to US$126.48

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Barber Design

JULY 26, 2016

Regular readers of our blog will know that we like to keep abreast of the latest trends in digital retail marketing and retail technology. As soon as we downloaded the free mobile game onto our phone and started playing we immediately thought about the implications of this type of technology for retail.

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Inside Retail

AUGUST 23, 2022

Being different, buying different, it’s all important for the modern woman, and Millennials are looking for minimalist looks, no more big logos, no more walking advertisements,” she said. We want to create a deeper link between consumers and fashion designers and help our local designers promote their brands to international markets.

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Creative Displays Now

JANUARY 17, 2023

Your marketing strategy determines your business’ success. Effective marketing is customer-focused and often involves multiple channels. Even if you use several advertising platforms, you should still pay attention to in-store advertising. 5 Reasons to Use Custom POP Displays in Your Retail Marketing Strategy.

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Inside Retail

JUNE 28, 2021

Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. To do so, marketers are leveraging more data, technologies, and channels to create this type of relevant and customised customer journey. A unified front has to span the entire customer journey.

Customer Retention 221

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Retail Focus

DECEMBER 3, 2023

There is little doubt over this statement, with some jobs at higher risk than others, but if we focus in on the retail sector, what might this mean for the market? While we may be some way off robots manning the tills, there are certainly elements of AI beginning to creep into retail.

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Inside Retail

APRIL 22, 2021

From the increased market share of digitally native brands to decisions from companies like GlobeWest and Homebodii to dial up D2C strategies, shoppers are becoming increasingly accustomed to purchasing products directly from brands. And in every area, from marketing to selling to fulfilling, benchmarking will be key.

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Inside Retail

JUNE 12, 2024

Off the back of its recent funding round, we spoke with Popchill co-founder Andy Kuo about its plans to expand into Singapore and beyond and how investing in marketing, AI and tech talent is the key to future growth. Inside Retail : You recently completed a successful funding round.

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Inside Retail

MAY 19, 2024

The global market for natural and organic cosmetics is projected to reach US$37.44 per cent from 2024 to 2032, according to Zion Market Research. China is the brand’s top market, followed by Australia, Hong Kong and then Japan. So far this year, the brand is seeing double-digit growth in most markets, including China.

Social Media 264

Social Media Customer Retention Concept Department Stores 264

VMS

JANUARY 31, 2023

Augmented reality (AR) in the retail market could be on the cusp of a massive growth spurt. A new report from Research and Markets said AR investments in retail were valued at roughly $2 billion in 2021, but that number is expected to explode to $61.3 billion by 2031. Google, Inter IKEA Systems B.V., Microsoft Corp.

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Retail Bound

OCTOBER 22, 2024

A successful product launch in retail can give your product startup a huge boost, both in terms of exposure and sales. Here are a few reasons why product startups should pay attention to retail: Retail is where the customers are. If you want to reach your target market, you need to be where they are shopping.

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Inside Retail

AUGUST 9, 2023

The opportunities for growth are even greater for those MSMEs that are looking beyond Singapore to more mature online retail markets, like the US. That’s the message that US retail giant Amazon is sending with the recent launch of the Singapore Cross-Border Brand Launchpad.

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Inside Retail

MAY 29, 2023

Interestingly, Walmart’s global advertising business grew by over 30 per cent. Just to recap, Walmart first entered the Indian market in 2007 with the wholesale ‘cash and carry’ business, Bharti Retail. They are very mature in the Indian market with a strong foundation. per cent increase in revenue to US$152.3

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RetailMinded

JULY 6, 2024

In the retail business, whether it’s a physical store or an online retail outlet, the product is what draws customers in and keeps them coming back. Understanding Your Target Market and Their Needs You need to know who you’re selling your product to. Think about who your customers are and what they really want.

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Social Media Promotion Layout Strategy 52

Retail Bound

MAY 14, 2024

A successful product launch in retail can give your product startup a huge boost, both in terms of exposure and sales. Here are a few reasons why product startups should pay attention to retail: Retail is where the customers are. If you want to reach your target market, you need to be where they are shopping.

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Target Market Strategy Planning Marketing 52

Retail Bound

APRIL 23, 2024

With the convenience of online shopping and a wider selection of products, more and more consumers are turning to e-commerce for their retail needs. trillion by 2025, making it a lucrative market for product startups. Product startups can leverage data analytics to gain a competitive edge in the retail market.

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CAAD

JANUARY 15, 2024

In a worldwide market as highly competitive as the one we live in, which changes by leaps and bounds in a matter of months and even weeks, retail branding has become a fundamental tool for any company that wants to stand out in its sector. In the case of retail , this concept becomes even more important.

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Retail Bound

APRIL 11, 2024

Nike also utilized celebrity endorsements and strategically placed advertisements to reach their target audience. Lastly, Nike made sure to continue improving the product by releasing updated versions over the years, keeping it relevant in the market. Firstly, Nike created hype around the product by limiting its availability.

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Advertising Marketing Strategy Consumer 52

Retail Bound

JANUARY 30, 2024

Now comes the crucial step of successfully launching it into the market. A well-planned in-store product launch can greatly impact the success of your product and brand in the retail industry. By understanding your target audience, you can tailor your marketing efforts to effectively reach and engage them. Look no further!

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Inside Retail

JUNE 20, 2022

Hong Kong plays a key role in the technology ecosystem of the Asia-Pacific region, and Meta remains committed to driving economic and technological development in this market,” said George Chen, Managing Director of Public Policy for Greater China, Mongolia, and Central Asia at Meta. Online shopping trends.

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Inside Retail

OCTOBER 11, 2023

A few years ago, it seemed like every new brand making noise in the market was adopting a direct-to-consumer (DTC) business model. Bypassing intermediaries means brands control the trade margins through sales, marketing and inventory management. But could it still be a beneficial way for some smaller brands to launch into a market?

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Frank Mayer

MAY 27, 2022

Brands must rely on many marketing tools to promote new products and drive sales. Campaigns are often composed of traditional advertising, social media, digital marketing, and countless niche avenues to educate shoppers and drum up interest. Enter point of purchase displays. Digital signage is a good example of this.

Display 76

Display Merchandising Advertising Visual Merchandising 76

Compliantia

NOVEMBER 1, 2021

Many growing businesses reach a point where they start to outgrow their current market. Specifically, we’ll discuss the top considerations in the following areas: Existing capabilities and demand Capital and resources Supply chain and distribution Inventory management Technology Marketing Store management. Source: [link]. Technology.

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Compliantia

NOVEMBER 1, 2021

Many growing businesses reach a point where they start to outgrow their current market. Specifically, we’ll discuss the top considerations in the following areas: Existing capabilities and demand Capital and resources Supply chain and distribution Inventory management Technology Marketing Store management. Source: [link]. Technology.

Expansion 52

Expansion Location Management Marketing 52

RetailMinded

MAY 16, 2023

Advertise for Free Speaking of branding, giving your retail employees uniforms can also provide you with free advertising. Creating a more cohesive brand image, in turn, will boost recognition and get people more interested in checking out your company.

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Retail Prophet

AUGUST 11, 2023

Indeed, the existential challenge facing most retailers today is how to command disproportionate levels of attention. The answer lies less in deploying new technology and more in something almost never discussed in retail circles: art.

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Rose

MARCH 24, 2020

When it comes to the scientific component: “Decades of customer research, driven by the overwhelming economic importance and growth of the retail industry, arm retailers with actionable data for effective merchandise strategies and best practices.”

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Retail Bound

OCTOBER 15, 2024

Unlock APAC is a market-entry consultancy agency that focuses on helping innovative brands launch and scale their presence across the Asia-Pacific (APAC) region. I also manage relationships with key stakeholders, including distributors, retailers, and local market experts, ensuring that our partners have a seamless and effective launch.

Consumer Electronics 52

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Inside Retail

JUNE 20, 2024

How previous election seasons have affected the retail market When looking at all the elections from 1940 to today, retail sales have shown 0.8 One often overlooked aspect of this is the impact on retailers who market themselves via social media, which includes a lot of direct-to-consumer brands.

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