Advertising Management Webinar 
Inside Retail
FEBRUARY 14, 2023
In an effort to help retailers manage the rapidly increasing digital complexity both online and in-store, Incisiv, an industry insights firm, conducted a survey titled “Digital Complexity: Thriving in Unpredictable Times” in collaboration with Commercetools , Contentstack , and FluentCommerce.
Inside Retail
NOVEMBER 25, 2024
For example, you can reduce the wastage of advertising – and wastage of perishable products in stores. per cent greater than the weeks where we had other in-store retail media. Then, if we compare that to a week where we had no in-store retail media, it was an uplift of 76.8
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Inside Retail
OCTOBER 25, 2024
Jamie Hoey, country manager, Australia, with Wunderkind, says the importance of first-party data cannot be overstated. “If Wunderkind’s Autonomous Marketing Platform integrates seamlessly into a brand’s existing email service provider to boost performance across email, text and advertising channels.
Inside Retail
JUNE 30, 2022
A recent webinar tackled these and other questions with insights from Jeremy Krause, chief innovation and disruption officer at Global Retail Brands, Halie Adams, senior product marketing manager at BigCommerce, and Mathew Hosking, head of commercial ANZ at Klarna. Think global, act local.
Inside Retail
JUNE 5, 2023
In a recent webinar with Inside Retail , Neilsen director, media analytics and consumer research, Shruthi Babu told attendees that, at a time when customers are increasingly feeling inflationary pressures, retail catalogues have become an important way for shoppers to make buying decisions. Watch the full webinar here.
Inside Retail
MAY 21, 2023
Retail media is estimated to be a $180 billion global opportunity, according to the World Advertising Research Center. It is often described as advertising’s third big wave after search and social ads, and has been adopted by some of the world’s biggest retailers.
Inside Retail
MARCH 3, 2024
For example, according to data collected by management consulting company McKinsey & Company, while 11 per cent of all beauty consumers in the US are Black, Black-owned brands account for only 2.5 For consumers, this lack of diversity can often be seen in the people advertising products through traditional channels.
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