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The Olympic opportunity: How brands can sustain their momentum beyond the Games

Inside Retail

Marketing and branding opportunities Brands that leverage the Olympics and create targeted marketing campaigns, sponsorships, advertisements, and promotions tied to the Games enhance brand visibility and engagement. This led to a 12 per cent increase in sales and a 25 per cent rise in social media engagement.

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How TikTok Changed the Way Consumers Shop

Retail Bound

Jump ahead to today, and you can buy everything from pizza to pants to pillows all from your phone or laptop, and social media is making that even easier — specifically TikTok. Looking Ahead Shopping on TikTok — or any social platform, in general — isn’t going away any time soon.

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How to Get Your Product in Dicks Sporting Goods

Retail Bound

It’s also important to understand their target market, as this will help you tailor your pitch to the company. When reaching out, make sure to provide all necessary information about your product, including its features, target market, and why it would be a good fit for their stores.

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How to Win at Sports Event Marketing

Contra

Succeeding at sporting events marketing can be a challenging task. Advertisements can be seen around all sporting events now, with various sponsors itching to have their company name and logo on show to the spectators. do your research on your target audience! If done correctly, then the rewards are vast.

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How Customer Data Can Take Your Retail Business To The Next Level

RetailMinded

Furthermore, understanding your customer base can help you make better marketing and advertising decisions and analyze security trends in cryptography. First, it allows businesses to understand their target market better. This understanding can be used to make more informed marketing decisions.

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Retail Innovation Roundup: 9 Trends and Technologies That are Changing How Consumers Shop

Retail Times

Whether it’s curbside pick up, cause based marketing, or social shopping — the way retailers are doing business is rapidly evolving. Innovation in the retail industry is critical to staying competitive — and maintaining a healthy bottom line. But what exactly are the retail innovations that are worth investing in?

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5 Kinds Of Promotions You Can Implement For Your Retail Store To Attract Customers

RetailMinded

Let’s take a look at some examples of promotions you can hold in your retail store to make a difference to your bottom line: Discounts and Sales Customers are always on the lookout for bargains, and a well-publicized sale can draw in shoppers who are eager to take advantage of low prices.