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MAPIC 2024: Highlights of the 2024 Edition

Retail Focus

Trends in the Commercial Investment Market The retail real estate market was a focal point of this years MAPIC, with a strong emphasis on investors perspectives regarding retail market trends and outlooks. Retail media is experiencing exponential growth, valued at $150 billion, and surpassing traditional advertising growth rates.

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Top 10 Duty-Free Stores

Barber Design

Within the space, an interior designer specialising in travel retail design will design layouts, map customer touchpoints, assess finishes and always create focal points to make sure each duty free store has unique features. This simple colour palette allows brand pop-ups, advertising, packaging and the yellow signage to stand out.

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Analysing the role of artificial intelligence in retail

Retail Focus

Take the recent meeting between Prime Minister Rishi Sunak and tech billionaire Elon Musk; AI was the focal point of the conversation, with Musk warning AI will lead to the eradication of some jobs. It operates using cameras to identify the demographics of those instore.

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How AI could help solve the disconnect between online and offline retail

Inside Retail

Virtual assistants and AI applications emerge as key focal points, with over half of respondents expressing eagerness for their integration. Amidst these challenges, there’s a glimmer of hope in the form of artificial intelligence (AI).

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Set the Scene

VMS

Yellow Goat Design POST CATEGORIES MANUFACTURER: Yellow Goat Design PRODUCT CATEGORY: Lighting Louis Poulsen’s PH5 Finished in the muted pastels of the season The PH5 pendant makes a striking, structural focal point and gives off soft, gentle illumination. Louis Poulsen POST CATEGORIES MANUFACTURER: LS Lighting Corp.

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First Asia Pacific Adidas Flagship in Myeongdong, Seoul

Retail Focus

The see-through steps eliminates the blockiness of the central staircase, allowing faintly visible scenes behind to show, making it the visual focal point on this level. The flipping advertising board behind the service desk regularly flips to change images, adding fun features to the queuing process.

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Throwing it Back

VMS

Statement pieces are having their say, too, with larger-than-life pendants and chandeliers making focal points in retail and restaurants, and flush mounts phasing out the recessed lighting that’s had a hold on the market for years. Features matte black enamel conical shades for a classy, brassy focal point. Advertisement.