Inside Retail

DECEMBER 12, 2024

Armed with this knowledge, you can tailor marketing and retention strategies to the unique needs of each segment, ensuring communications feel relevant and personalised. Marketing campaign analysis The holiday season often involves significant investment in advertising and promotions.

Strategy 241

Strategy Customer Retention Customer Engagement Tailored 241

Inside Retail

AUGUST 11, 2021

Customer retention is important to every business, but loyalty is hard-won, especially when a single bad customer experience can now be easily amplified to a mass audience in a matter of seconds. There has also been an even greater surge in demand for same-day delivery, which increased over 250 per cent in Australia last year.

Customer Retention 162

Customer Retention Consumer Gifts Advertising 162

Inside Retail

APRIL 19, 2022

Customers, not profits, need to be at the centre of a retailer’s business if they hope to succeed. Most retailers tend to focus on the top of the funnel: on their return on advertising. Instead, you need to focus on improving the lifetime value of your customers.”. Customers are for life, not just for Christmas.

Customer Retention 130

Customer Retention Gifts Advertising Shopping 130

CRP

JANUARY 27, 2023

Influencer marketing is the most popular and significant trend in advertising, with brands worldwide teaming up with influential online celebrities to spread their brand message. Gift with Purchase: Influencers love a good gift in their PR box – heck, we all do! Image Courtesy: MM.LaFleur 3.

Gifts 52

Gifts Fashion Color Promotion 52