Advertising Customer Retention Engagement 
Inside Retail
APRIL 26, 2024
Customer retention With both consumers and retailers feeling the pinch of increasing costs, customer retention will be a key theme of 2024. The competitive landscape is overflowing, making customer acquisition more expensive. Customer retention efforts are six to seven times more cost-effective.
Inside Retail
MARCH 5, 2025
With delivery reliability significantly impacting customer retention and lifetime value, this must be a key focus for retailers. Smaller carriers, in particular, will face working capital pressures, making it essential for retailers to build flexible, multi-carrier shipping strategies to mitigate risk and maintain delivery consistency.
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Inside Retail
MAY 13, 2024
Economic uncertainty and customer purchasing habits are weighing heavily on marketing leaders’ minds. While many prioritise customer retention and increasing order frequency, even more place customer acquisition as a top-tier concern. However, the acquisition is only half the story.
Inside Retail
JUNE 28, 2021
In today’s new normal, the shopping experience is no longer defined by the boundaries of bricks-and-mortar, but by the customer journey as a whole. Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. Creating cohesive customer experiences.
Inside Retail
JULY 18, 2024
Retailers are responding to rising shopper expectations by demonstrating value in new ways and many are focused on customer retention (63 per cent), customer acquisition (62 per cent) and marketing and advertising (61 per cent).
Inside Retail
DECEMBER 12, 2024
Armed with this knowledge, you can tailor marketing and retention strategies to the unique needs of each segment, ensuring communications feel relevant and personalised. Marketing campaign analysis The holiday season often involves significant investment in advertising and promotions.
Inside Retail
FEBRUARY 3, 2025
Retail media has risen to the top as one of the most effective forms of digital advertising by combining purchase intent in real-time, but the world of retail media is complicated and ever-changing due to technological advancements. We know what works, how to navigate complexities, and how to drive continuous, sustainable growth.
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