Inside Retail

SEPTEMBER 11, 2021

billion in 2020 (Mordor Intelligence, 2021), Australians are major consumers of health and beauty products worldwide. Progressive retailers should be leveraging this white space to provide replacement experiences that give consumers an equal sense of belonging and connectedness to the brand, and to their family and friends, from home.

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Inside Retail

FEBRUARY 8, 2024

Usually – and especially for consumers shopping online – the first physical impression someone has of your brand is when they see it in its packaging. “So Get it right, and it is effectively free advertising that money cannot buy.” If you consider candles, for example, or homewares gift sets, they are often stocked on shelves in boxes.

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Social Media Gifts Display Marketing 279

Inside Retail

MAY 7, 2024

Stores are syncing product releases and advertising campaigns to calendar events, meanwhile, consumers are planning their purchases to the retail calendar. Christmas, Valentine’s Day, Easter, and even Taylor Swift’s Eras Tour gave retailers a platform to market on and a date that consumers are excited to spend.

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Consumer Flow Gifts Marketing 147

Inside Retail

NOVEMBER 1, 2022

Bunnings has printed its last-ever catalogue after the hardware titan axed the glossy bright paper in favour of an entirely digital marketing mix, as the last vestiges from the print era continue to crumble in an increasingly pixelated consumer market. Notably, several don’t even have a brick-and-mortar shopfront, Zhang says. “As

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Social Media Advertising Marketing Perspective 130

Inside Retail

JULY 7, 2022

Recupero, who was previously chief financial officer of Amazon’s North American consumer business, will be replaced by Chief Accounting Officer Diana Saadeh-Jajeh. Australian gift-delivery retailer LVLY names new CEO. Founded by Hannah Spilva and Verity Tuck in 2014, LVLY provides gift delivery services in Australia.

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Gifts Advertising Expansion Management 130

Creative Displays Now

APRIL 17, 2024

These reasons prove why 73% of consumers would still buy items in brick-and-mortar retail spaces. It advertises your products while concealing an otherwise unsightly display base. Large-format advertising: Printed pallet skirts are similar to billboards, providing a large-scale advertising format. What Is a Pallet Skirt?

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Color Display Advertising Gifts 98

Hunton Andrews Kurth

JANUARY 27, 2022

million for harm suffered by consumers. million to settle charges that it failed to properly notify consumers of late shipments and give them the chance to cancel their orders, and that it illegally used gift cards to compensate consumers for unshipped merchandise instead of providing refunds.

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Fashion Marketing Advertising Gifts 98

Inside Retail

MARCH 15, 2023

Kmart is supporting its charity partner The Salvation Army, donating $50,000 in Kmart gift cards and $25,000 of products to help support cyclone-affected communities. Through this initiative, customers can donate directly, or redeem or gift a service at a later date. At this stage, this is the crux of the initiative,” she said.

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Inside Retail

MARCH 15, 2023

Kmart is supporting its charity partner The Salvation Army, donating $50,000 in Kmart gift cards and $25,000 of products to help support cyclone-affected communities. Through this initiative, customers can donate directly, or redeem or gift a service at a later date. At this stage, this is the crux of the initiative,” she said.

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Gifts Advertising Accessories Accessories 130

Inside Retail

MAY 20, 2024

But low prices, as Bunnings knows all too well, ‘are just the beginning’ Value for money doesn’t have to be a war for the bottom line, or about priming consumers to purchase when they get a discount or when items are on sale. It’s a powerful mix of symbolism that makes the consumer feel smarter. Best sellers’ list? Say no more.

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Beauty and Health Gifts Advertising Other 147

Inside Retail

JUNE 22, 2021

The Australia-based website offers fashion, footwear, homewares, garden, health, food, liquor and gifts, with brands and products selected by the Starts at 60 team to meet older shoppers’ needs. The Australian Bureau of Statistics has revealed that one in six consumers over the age of 65 plan to shop online more as a result of Covid.

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Department Stores Gifts Shopping Consumer 236

Retail Focus

DECEMBER 12, 2023

Product displays are transformed with a festive twist, featuring Christmas-themed versions that not only promote offers but also connect products to the joyful and gift-giving spirit of the season. These windows become a bridge, connecting consumers to the essence of the brand in a way that transcends the transactional nature of commerce.

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Inside Retail

JULY 21, 2021

To engage the value-conscious consumer, it’s time to consider more effective marketing initiatives and strategies to win, through programs that offer acquisition, increased frequency, and long-term loyalty, like Cashrewards. We take wasted advertising spend and give it to the consumer. So far, Cashrewards has generated $2.5

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Beauty and Health Advertising Department Stores Gifts 130

Inside Retail

MAY 10, 2022

Choice was also high on consumers’ list of wants from loyalty programs. Rather than just offering loyalty program members a $20 voucher on their birthday, for example, brands could instead offer a voucher or a $20 pre-selected gift, which would then be sent to the member. Value can be time saved, or a valuable experience.”.

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Gifts Advertising Concept Shopping 130

Inside Retail

FEBRUARY 15, 2022

That said, there is always a requirement for brands to attract and talk to a new, potentially younger consumer. “I do expect there to be some levelling off of online demand; however, I think this shift in consumer behaviour has forever changed the landscape of retail,” he said. 2022 and beyond: a sustainable future. .

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Inside Retail

MARCH 29, 2022

And while brands and advertisers have relied on social media to promote their products for years, many now realise the benefits of having the entire shopping experience hosted on the platforms themselves. Social platforms aren’t just a place for product discovery anymore; they’re on the cusp of becoming full-funnel online marketplaces.

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Social Media Advertising Shopping Promotion 130

Inside Retail

APRIL 26, 2024

Key measures include a ban on advertising for cheap textiles and an environmental charge on low-cost items. According to Roy Morgan data, the attitude of Australian consumers is shifting towards the circular economy with 34 per cent of Australians both buying and selling second-hand items.

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Fashion Social Media Shopping Pattern 162

Inside Retail

AUGUST 11, 2021

Ground Control Data is an Australian technology business that helps advertisers understand, optimise and predict marketing outcomes by partnering with the world’s leading digital consumer intelligence platforms. The past 18 months helped drive the value-seeking behaviours of consumers. Meanwhile, in Australia.

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Inside Retail

APRIL 8, 2024

Charlotte Blakeney built the cult jewellery label By Charlotte from the ground up following a successful 20-year career as a makeup artist in fashion and advertising. It’s been so successful because it truly is the perfect gift to mark new beginnings and milestones, or remind a loved one of the light at the end of the tunnel.

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Inside Retail

JUNE 6, 2022

The Australia Project, a research piece The Lab conducted, which analysed 150,000 pieces of content with artificial intelligence, found 80 per cent of Australians reckon businesses should be “doing good” And research by McCrindle tells us 57 per cent of consumers have increased engagement with organisations that behave ethically.

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Inside Retail

MAY 14, 2023

Mother’s Day holds a solid place in the hearts of Aussie consumers. While the realities of motherhood are much more widely shared today online and on social media, the representation of mothers in advertising has largely gone unchanged since the 1950s.

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Marketing Social Media Gifts Curate 130

Inside Retail

OCTOBER 27, 2021

IR: Can you describe the moment you realised the brand was really resonating with consumers on social? MB & JH: When we launched our brand, we gifted our mask to 1000 micro-influencers on Instagram to give their feedback on the product. We are now working with 600 micro-influencers a week and five macro-influencers a month.

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Social Media Strategy Gifts Advertising 130

Inside Retail

NOVEMBER 7, 2022

Meanwhile, the gross merchandise value (GMV) of Southeast Asia’s e-commerce market is expected to grow by a CAGR of 17 per cent from US$129 billion in 2022 to US$280 billion in 2027, and the number of digital consumers in the region is expected to grow to 370 million by the end of 2022. A month later, on 14 March, men reciprocate the gesture.

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Retailing Insight

JANUARY 22, 2024

This will include answering these questions: Hint: You can get some of this information from marketing surveys and industry magazine advertising demographics Ask for them from the advertising department. Medicine doctors’ offices, associations, supermarkets, drug stores, airport gift shops, coffee shops, discount stores (e.g.,

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Marketing Target Market Gifts Social Media 52

Parcel Pending

OCTOBER 10, 2024

As residents deck their halls with care, a nd order gifts from everywhere, Property managers lend an ear: y our parcel prep guide is finally here! Deck the Halls with Vacation Wisdom Residents may dash away for a winter wonderland, but they shouldn’t advertise it via social media. 5 Key Consumer Preferences of Renters.

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Management Social Media Gifts Shopping 52

Inside Retail

APRIL 4, 2024

In May, the company plans to launch a multi-use, patent-pending product on its direct-to-consumer site for pre-order. Another problem the Safely team has been trying to resolve is the issue of advertising their products. such as PacSun or Macy’s, so that as many consumers as possible can have access to the brand.

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Expansion Advertising Marketing Balance 130

Inside Retail

APRIL 25, 2021

Other flagships followed as far afield as Tokyo, Milan, Paris, Madrid and Singapore – although advertising in the latter market quickly fell foul of guidelines on decency. Most visible, however, was the decision to discontinue its sexualised marketing as consumer preferences had clearly moved on. Abandonment of sexualised marketing.

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Expansion Fashion Marketing Target Market 223

Snap Retail

MARCH 22, 2021

According to the National Retail Federation, last year consumers were estimated to spend a total of $26.7 billion on gifts for mom. The top categories for Mother’s Day purchasing & celebration plans include jewelry, special outings, gift cards, and flowers. Advertise your offer. Make it easy.

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Social Media Gifts Jewelry Promotion 52

RetailMinded

AUGUST 11, 2022

A core focus of the conversations will revolve around technology, with a vast range of discussions to take place including consumer influences, economic impact, online marketplaces, social media advertising and marketing, post purchase experiences and more. Categories at NY NOW include housewares, gifts, fashion, and gourmet edibles.

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Social Media Perspective Gifts Advertising 98

Retailing Insight

JANUARY 9, 2023

L et’s face it, the past several years have been challenging for retail owners and managers of bookstores, mind-body-spirit boutiques, gift stores, and most retail businesses. Many are looking for new or improved ways to manage and promote their brands, business, and product lines while dealing with smaller marketing and advertising budgets.

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Social Media Gifts Advertising Marketing 52

CAAD

DECEMBER 3, 2020

From the consumer’s point of view, all stores may be the same: shop window, cashier area, fitting rooms, shelves, mannequins … Nothing could be further from the truth. Each retail sector has its own characteristics and needs, which are marked by consumer habits, products and the consumers themselves.

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Design Trends Design Gifts Visual Merchandising 52

Retail Bound

JANUARY 24, 2023

Here is our 2023 PR trends forecast: AFFILIATE MARKETING The gift guide climate really evolved this year with affiliate links and/or major online retailer availability becoming a requirement for coverage in several of the top-tier publications. e-commerce) in getting people to spend money on consumer goods and services. says Tana.

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Advertising Social Media Gifts Form 52

RetailMinded

JULY 6, 2024

This dynamic approach enables retailers to adapt their inventory to changing consumer preferences, ensuring that they are always stocked with items that customers seek. With a software development company ‘s expertise, retailers can seamlessly implement omnichannel strategies, meeting the demands of today’s digital consumers.

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Social Media Promotion Layout Strategy 52

Creative Displays Now

JUNE 9, 2022

Even with the growth of online shopping, consumers still prefer traditional retail stores and crave the in-person shopping experience. consumers visit a physical store at least once a week to make a purchase. As a producer, you can spend as much money as you want on online advertising and larger-than-life marketing campaigns.

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Display Merchandising Advertising Color 98

Inside Retail

JUNE 2, 2021

According to CBNData, beauty categories took up two of the top 10 consumer sectors in 2019 as beauty products became ingrained in people’s daily routines. Consumers are now concerned about key ingredients, efficacy and quality. Post-’90s consumers and those in the south of the country are the main forces driving the market.

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Social Media Marketing Consumer Gifts 130

RetailMinded

JULY 9, 2021

This may mean selling your product and offering their gifts and the like. Social media platforms are consumer-centric networks that you can tap into to find ideal merchants for your business. You can also set up paid advertising campaigns or test different advertising solutions. Think Influencer Marketing.

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Strategy Marketing Social Media Advertising 98

Trade Group

AUGUST 18, 2021

Given that four out of every five participants are current or future consumers for exhibitors, trade show displays provide an opportunity to develop or strengthen relationships, increasing a company’s chances of success. Everyone Loves Gifts. Two, it’s deceptive advertising. For starters, it is costly.

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