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How Does the Super Bowl Affect the Retail Sector?

Retail Focus

Fans will be eager to show their colors and leave the opposition in no doubt as to who they support. In return for this extra revenue, many sportsbooks plow funds back into the NFL through advertising and sponsorship deals. For the 2024 Super Bowl, advertisers were paying around $7 million for a 30-second ad. Doing Enough?

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Why Branded Workwear is Vital for Retail Staff

Retail Focus

A uniform with your store’s logo or colors reinforces your brand identity every time an employee interacts with a customer. It serves as a walking advertisement for your business, boosting your brand recognition as your team goes about their daily tasks.

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8 Benefits of Using Vehicle Wraps to Advertise Your Business

Contra

8 Benefits of Using Vehicle Wraps to Advertise Your Business Finding effective ways to advertise is important for any business. Here are eight reasons why vehicle wraps might be a good fit for your advertising needs: Cost-Effective Vehicle wraps involve a one-time cost and can last for years.

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The Grand Opening: Making a Splash with Your Retail Store Launch

Retail Focus

With careful planning, precise timing, spellbinding storefront decor, and tailored advertising, your initial launch could pave the way for your immense success in the retail industry. First Impressions Matter From color scheme to layout design, your retail store must send a clear message: We’re open, exciting, and welcoming!

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CARU Wades Into the Water With “Gotta Go Turdle” Toy – Recommends Better Disclosures for Kids and Adult Supervision in Ads

Hunton Andrews Kurth

The Children’s Advertising Review Unit (CARU) has recommended that Moose Toys, an Australian toy company, modify ads and packaging of its “Little Live Pets Gotta Go Turdle” toy to disclose that kids should not eat the synthetic “Turdle food” that comes with the toy. The Gotta Go Turdle is an “interactive, toilet-trained turtle.”

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Harnessing Pallet Skirts for Club Store Success

Creative Displays Now

It advertises your products while concealing an otherwise unsightly display base. Cardboard pallet skirts are customizable, allowing you to tailor the colors, images and messaging to your brand. Large-format advertising: Printed pallet skirts are similar to billboards, providing a large-scale advertising format.

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The Art and Business of Christmas Windows in Retail

Retail Focus

Themed decorations, which include iconic elements such as snowflakes, twinkling lights, ornaments, and festive colors, instantly convey a heightened sense of celebration and warmth. They go beyond promoting products; they create lasting memories and emotional resonances.

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